CookUnity is a chef-to-you marketplace connecting talented chefs with consumers, revolutionizing meal delivery. We bring small-batch, restaurant-quality meals to eaters nationwide, crafted by a diverse collective of all-star chefs. With over 100 inspired chefs from cities like NYC, LA, Austin, and more, our weekly subscription offers a wide range of hand-crafted meals to cater to various palates and dietary preferences.
By delivering over 1 million meals per month, we're also empowering working chefs, tripling their income, and supporting their growth. CookUnity believes in fueling stronger communities, partnering with Food Bank For New York City to combat food insecurity across all five boroughs.
About the Team:
Growth Marketing Team focuses on driving all new revenue for CookUnity’s business. Our goal is to grow as fast as possible while maintaining a high level We are a test and learn team that rewards contrarian marketers.
About the Role
The role lives in the Growth Marketing team and is responsible for recruiting, onboarding, scaling, and retaining our brand-aligned influencers. Our main objective is to turn influencer marketing into the #1 channel for acquisition and you’ll be the person leading these efforts.
Cross functionally, you’ll be working with our Campaign, PR, and Data team developing briefs, strategies, and KPIs to understand trends and impact revenue.
Responsibilities
- Source new influencers and manage day-to-day communication with paid influencers and affiliate marketing partners who align with brand and marketing objectives
- Update daily and weekly reporting across various key performance indicators including engagement, reach, customer acquisition cost and more
- Develop influencer-oriented campaigns
- Develop best practices to share with influencers to iterate on new campaigns
- Assists with campaign execution involving asset approval, caption copy, and creation of briefs that ensure compliance with brand guidelines
- Manage product fulfillment and influencer payment on a timely basis
Minimum Requirements
- 3+ years of professional experience in influencer marketing in DTC brands
- Existing influencer network that you can tap on Day 1
- Someone who is very organized, analytical, and detail-oriented
- Someone who is creative and understands the process of content creation
- A strong communicator and team player
- A quick learner and able to learn new platforms
- Someone eager to learn and excited by a high-volume work environment
- Someone with experience in using data analytics/visualization platforms, and/or Creator management platforms
Benefits
🩺 Health Insurance coverage
⛱ PTO policy and paid sick days
🌟 Eligible for a bi-annual performance bonus.
🌅 401k Plan.
🐣 Family leave: 12 weeks for primary caregiver and 6 weeks for secondary caregiver, fully paid
🕯 Compassionate Leave: 3-5 days each time the need arises
🥘 A generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly
🧘🏽♀️ Wellness perks: access to a nutritional coach and fitness subsidies to build a healthy lifestyle
👩🏾🏫 Personalized Spanish coach
🌟 Awesome opportunity to join a company that is looking to change how we eat and how chefs work!
Compensation
All final pay rates will be determined by candidates experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data.
If you’re interested in this role, please submit your application and if we think you might be a fit, we'll get in touch with you. Thank you for your time!
CookUnity is an Equal Opportunity Employer. We are dedicated to creating a community of inclusion and an environment free from discrimination or harassment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, citizenship status, protected veteran status, genetic information, or physical or mental disability.
