Code3 is a full-service marketing partner, powering better performance for digital disruptors and Fortune 500 leaders alike. It provides white-glove creative, media buying, and measurement services for brands across scaled digital and audience-based media platforms. Code3’s deep expertise drives business results and reveals actionable insights about customers and prospects. At a time when CEOs and CMOs are striving for greater control and transparency over marketing investments, Code3 stands out through its standards, accountability and expertise. That’s why top companies rely on Code3 to reach their most valuable prospects across digital, social, and emerging channels like audio and OTT.
The Sr. Paid Social Strategist is responsible for owning all aspects of paid social strategy, delivery, and reporting for their client(s) as well as supporting junior level social team members and collaborating with the account team. They are the thought leader and day-to-day expert for clients across all things social and partner closely with the client strategy team to deliver results for the clients. They deliver a balance of foundational strategies and innovation to strategic frameworks, media plans, and campaign builds for their client(s). They are curious, resourceful, strategic, obsessed over details, and a proven paid social media expert. They possess skills and qualities of an empathetic leader and are passionate about leading a team to success. The primary functions of this role are to be a subject matter expert in full funnel paid social strategy and delivery across key social platforms, possess strong presentation skills for executive level clients, provide their team with appropriate resources to meet and surpass client goals, lead media planning and presentation development and spearhead optimizations and reporting.
Note: While we are a remote-first company, this particular opportunity is only available to candidates based in the New York City area in order to regularly meet with the client onsite.
What you’ll do:
- Planning & Thought Leadership
- Develop full funnel paid social strategies that align with client objectives, encompass marketplace trends, and adhere to best practices
- Establish and evolve your clients’ paid social strategy, including but not limited to: Learning Agendas, A/B Testing, Pixel Tagging & Event Management, client KPI and goal setting, campaign and audience optimizations
- Maintain understanding of the newest paid social product offerings across platforms, stay up-to-date on the latest paid social trends and provides critical perspective on what updates truly mean for clients
- Work alongside Client Strategy team to develop the architecture and story-telling aspect of media recommendations
- Data Analysis & Storytelling
- Analyze multi-channel campaign performance to provide detailed insights, key learnings and recommendations
- Work with large datasets and translate that into a story
- Lead creation of decks for ad hoc requests and quarterly business reviews
- Client & Partner Relationships
- Regularly attend in-person meetings with the client
- Join partners and clients at events at least once a month
- Fosters strong relationships with platform reps in order to receive innovation, roadmap and other platform updates
- Guides team brainstorms and vendor discussions to provide clients and campaigns with new ideas
- People Impact
- Closely collaborate and mentor junior level client strategy team members
Who will love this role:
- Passion for beauty and/or luxury brands
- Self-starter who is comfortable with a rapidly changing environment
- People person that enjoys close relationships with your team, partners and clients
- Enjoy being part of a larger team
You should have:
- 4+ years of proven experience in paid social media buying and planning. Must have some buying experience
- Deep expertise across multiple paid social platforms – such as Meta, TikTok, Snapchat, Pinterest, LinkedIn, and X
- Excellent communication skills, both written and verbal, with the ability to articulate complex ideas to clients and internal teams
- Track record of achieving and exceeding key performance indicators and client expectations
- Proven ability to manage multiple projects at a time while paying strict attention to detail and meet deadlines
- Ability to take initial direction, then transition to a more independent work style
- Strong leadership and team management skills with a passion for leading a team to success
- Certifications in digital marketing and/or social media strategy are a plus (Meta Blueprint Buying and Planning Certifications, Snap Focus, Google Analytics Certification, etc.)
- Experience with luxury and/or beauty brands is a plus
- Management experience is a plus
Perks and Benefits:
- Full medical and dental benefits and generous retirement program
- Thoughtful parental leave and staggered return program
- Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December
- Ongoing learning and development opportunities
- Commitment to transparent DE&I practices
Code3’s people are what set us apart. We’re dedicated to hiring, retaining, and developing a diverse group of remarkable Coders because we know it’s the way things should be. By prioritizing our commitment to fostering an inclusive, equitable, and safe environment, we are living our mission of fueling the growth of our people. It’s this focus that empowers Coders to not only achieve great work for our clients, but also propel their own development forward and upward. We strongly encourage people from underrepresented backgrounds and all identities to apply even if you don’t feel that you meet all of the requirements above!
If you have any special needs that we can accommodate, please reach out to our team at recruiting@code3.com so we can make accommodations.
Salary Information: The base salary range for this position is $88,000 - $102,500 and is commensurate with candidate experience and location.
For candidates that are based in California, we encourage you to review this important information for California residents here. For best results, open the link in a new tab.