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What is Cirkul?
Cirkul is a rapidly growing beverage technology company on a mission to make a healthier world by helping people enjoy drinking more water.
The team at Cirkul developed an innovative beverage delivery system that makes drinking more water delicious, fun, and personalized. The technology reduces the shipping weight of bottled beverages by 96% and uses 84% less plastic. Cirkul offers its customers 100+ unique flavors, all with no sugar, zero calories, no artificial colors, and a range of functional enhancements online, at Walmart, and other retailers across the United States. Hundreds of thousands of consumers are using Cirkul to transition from single-use plastics and sugar-filled beverages to healthier, better-for-you alternatives.
What is this role?
As the Senior E-Commerce Manager for Cirkul, you will be responsible for coordinating e-commerce strategies to drive consumer revenue growth. You will work within a team that is responsible for creating, maintaining, and updating the Cirkul website, ultimately leading to a seamless customer experience.
What does an average day look like?
Driving Results:
- Work within the team to develop and execute a comprehensive DTC e-commerce strategy that delivers a best-in-class omni channel experience and drives online revenue growth and performance across all metrics.
- Coordinate with a team of UI/UX designers, Frontend Developers, and Project Managers to deliver an outstanding web experience.
Taking Ownership:
- Continuously evaluate and measure the website performance and customer journey to drive improved conversion and customer satisfaction.
- Manage funnel analytics and website performance ensuring tracking, measurement and timely reporting to inform future strategies.
Making Decisions:
- Manage marketing strategy and execution of campaigns in partnership with internal and agency teams.
- Manage “buy vs. build” feature and functionality discussions with internal stakeholders, ensuring a world-class experience for our new and existing customers.
Cultivating Relationships:
- Collaborate cross functionally with Marketing, Creative, Operations, IT, Finance and other departments to achieve organizational goals.
Instilling Trust:
- Maintain the e-commerce brand image and consistency of voice across multiple channels to ensure brand consistency and brand recognition.
Customer Focus:
- Develop and implement strategies to enhance the digital customer experience, ensuring a seamless and user-friendly experience.
- Stay informed with the latest digital marketing tools and technologies, and lead efforts to integrate innovation solutions to enhance our marketing efforts.
What background should you have?
- 6+ years of proven success developing and managing an e-commerce strategy for a rapid growth CPG organization.
- Prior experience with scaled Shopify, or similar ecommerce properties (Magento, BigCommerce, or related platforms.
- Strong understanding of digital marketing concepts that fuel the e-commerce strategy.
- Ability to translate data into actionable insights.
- Strategic thinking with a focus on the customer experience and understanding of customer needs, product, and competitive landscape.
- Strong communication skills with both internal and external stakeholders.
- High attention to detail with an ability to pivot on multiple high priority projects.
What do we offer?
- Competitive salary based on experience and market
- Generous benefits, 401k match, and PTO (even insurance for your fur babies!)
- Employee discounts on Cirkul products
- New corporate office space with great amenities
- Opportunity to work with a best in class team, in a hyper growth company, taking over the hydration industry
- A culture that rewards results
Please review our privacy policy here.
Cirkul, Inc. is an Equal Opportunity Employer. We believe in hiring a diverse workforce and are committed to sustaining an equitable and inclusive, people-first environment. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents.
