Job Description

● Be responsible for his/her owned CASETiFY accounts management and operations including but not limited to account performance, content planning & deliverables, campaign planning and operations, sales conversion.

● Be responsible for weekly/monthly social media accounts performance, and providing insights for optimization and improvement.

● Be responsible for campaign social communication planning and execution, including but not limited to overall social planning, social content deliverables and performance tracking. Develop social communications which is trendy, insightful, and resonant to the target and potential audience.

● Manage social media agency and ensure agency delivers in accordance to contract and agreed plans.

● Communicate and cooperate closely with social platforms counterparts, Marketing, EC and Retail sales teams, and other relevant departments, implement efficiently, deliver brand image, improve consumers' brand experience in all social channels, and help channels achieving sales target.

● Assuring Brand compliance particular on social media.

Requirement

● Bachelor Graduate with 3-5 years of marketing/ social media experience, of which at least 2-3 years of social communication experience is a must (Wechat/Weibo/RED accounts management and operations).

● Being passionate and sensitive towards social media and social trends and having Deep understanding the practices of fashion/lifestyle industry.

● Fluent in English and Mandarin, both written and verbal is a must.

● A good team player with solid interpersonal skill to deal with both internal and external partners.

● Strong multi-tasking capability, willingness to learn, and ability to meet tight schedule

● Having a strong interest area (ACG/Comics/Fashion/Kpop…) would be a plus.

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By submitting my application to CASETiFY, I acknowledge and agree to the following terms: The information I provided is intended solely for the evaluation of my skills and suitability for the applied position. I understand that the CV, portfolio, and any assessments conducted are the confidential and proprietary property of CASETiFY, and I will treat them as such. I agree not to publicly disclose, publish, or distribute any contents related to my application on social media platforms, websites, or any other channels. I acknowledge that CASETiFY reserves the right to evaluate, assess, and make decisions based on the submitted CV, take-home assignment and interview, which may influence my eligibility for further stages of the hiring process. I understand that CASETiFY retains rights to the submitted assignment for internal use. I acknowledge that the take-home assignment does not constitute an offer of employment, and my submission of the assignment does not guarantee employment with CASETiFY. By agreeing to these terms, I confirm that I have read, understood, and accepted the above conditions.

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Senior Social Media Associate

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