At Carvana, we sell cars, but we’re not salespeople. Since 2013, we’ve been making it our mission to change the way people buy cars. We saw a huge problem with how much it can suck to buy a car the traditional way, so we committed ourselves to tackling one of the largest, yet-to-be-disrupted markets in the world – the $1T per year U.S. car market (yes, that’s $Trillion with a “T”).
With the ability to search thousands of vehicles from our expansive inventory, to high-resolution 360° photographs of our vehicles’ interior and exterior, to real-time financing and the ability to complete contracts without visiting the back room of a dealership, we provide a seamless, online car buying experience for consumers that can be completed from their desktop or mobile device. All our vehicles are inspected and reconditioned based on our 150-point certification checklist and come with a 7-day return policy. We also operate our own logistics network to deliver cars to customers as soon as the next day, as well as offer customer pick-up at our state-of-the-art Car Vending Machine locations (yes, you read that right). By putting customer satisfaction at the core of our business, we’ve built a no-pressure, no-haggle online car buying experience that save our customers time and money.
For more information on Carvana, take a look at our company introduction video.
WORKING AT CARVANA YOU WILL NOTICE THAT...
You'll need to be a great communicator, a brand ambassador, and possess the know how to get the job done.
We expect bright people, willing to roll up their sleeves, take on new assignments, and juggle many things at once.
In return for your hard work, you'll have an opportunity to work at one of the fastest growing and creative technology companies around, as well as help us promote a life-changing product and develop a world-class team every day.
In our down time we have ping pong and corn hole (or “bags,” depending on where you’re from) tournaments. However, the pace is pretty quick around here, so you'll need to be prepared to keep up.
We also have Wacky Pants Wednesdays…so you’ll have to come correct here to compete with our CEO Ernie.
WE ARE LOOKING FOR...
The Email Marketing Specialist will be responsible for scoping, prioritizing, executing, managing, and optimizing email campaigns. You will work closely with our Marketing team to execute and track demand generation campaigns, lead nurturing, and customer communications. Carvana is a fast paced environment, so you must be able to balance an intense attention to detail with swift execution.
Report and analyze key performance metrics of email performance, campaign effectiveness and funnel generation. Provide these insights to internal teams.
Create email marketing campaigns and strategy spanning multiple customer types, intents, and buy stages
Increase revenue and marketing qualified lead growth via targeted, personalized email nurturing of inbound leads
Work with our in-house design team to code high-performing, on-brand emails
Work with numerous teams to properly segment our email database to allow for targeted outreach
Build systematic A/B testing framework into all email campaigns to help optimize and drive key results more efficiently (including real-time personalization)
REQUIRED SKILLS AND ABILITIES:
1-2 years direct experience managing email marketing programs is preferred
Previous experience with email systems such as: MailChimp, SendGrid, Marketo, Infusionsoft
Working professional knowledge of HTML/CSS for email
Highly motivated, hardworking, and able to effectively multi-task.
Exceptional analytical, organizational, written and verbal communication skills.
Ability to provide clear observations, analysis, and conclusions to support changes in marketing practices.
Ability to prioritize multiple projects; work well under pressure.
Ability to work independently and as part of a team, managing deadlines and obtaining necessary approvals.
DESIRED SKILLS AND ABILITIES:
Experience with a CRM (SalesForce is strongly preferred)
Proficient in MailJet or other responsive email frameworks
Analytics / Reporting experience
Carvana is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.
This role is not eligible for visa sponsorship.