At Cars.com, we help shoppers meet their perfect car match, and people find their perfect career match. As one of the top places to work in Chicago, according to The Chicago Tribune, BuiltIn Chicago and others, we pride ourselves on a culture of growth and innovation.

Cars.com has revolutionized the automotive industry for both shoppers and sellers through technology and solutions for buyers and sellers alike. We never shy away from a challenge, move fast, collaborate across functions to approach problems from every angle. We’ve built a culture that’s second-to-none and share core values that keep everyone working full-speed at the same goals with the same open, outcome-driven and bold attitudes. 

Cars.com is a CARS brand. CARS includes the following brands: Cars.com, Dealer Inspire, DealerRater, and FUEL. Learn more here!


FUEL is looking to add a collaborative and innovative leader for our Co-op Specialist team.  If you love working with people, coaching and empowering individuals, creating and improving processes and the thought of building and supervising a new team then this may be a perfect opportunity for you!

This position is specific to in market video (IMV) campaigns that run on a variety of platforms and placements.

The following will be just a few of the responsibilities you will be assigned:

  • Oversee and develop our co-op process
  • Stay on top of OEM level updates
  • Develop relationships with OEMs that still need to approve FUEL as co-opable marketing
  • Lead the Co-op Specialist team
    • One-on-ones
    • Career growth and development
    • Process around co-op documentation
    • Co-op consultation development
    • Establishing accountability
  • Work with Cars.com Sales Teams on awareness around co-op to help them create more FUEL opportunities 
  • Work with the FUEL production team on staying current with OEM events
  • Advocate/communicate with other internal departments for FUEL about bigger issues/blockers and process
  • Identify issues and solve for process improvements 
  • Identify staffing needs 
    • On-board new employees
  • Maintain detailed knowledge of the FUEL: IMV product 
  • Determine and assign Co-op Specialists to new accounts 
  • Assist Co-op Specialists with any client calls if necessary
  • Make sure co-op documentation is being sent to clients in a timely manner each month

Responsibilities of the Co-op Team:

  • Provide new and existing Fuel customers co-op consultation, and direction for success with the dealer’s co-op advertising funds
  • Provide new and existing Fuel customers receiving co-op assistance filing on behalf of or the required monthly documentation for co-op advertising claims (prepare invoices, screenshots and reporting as appropriate)
  • Create and provide detailed documentation for monthly co-op submissions to Fuel customers, which includes but is not limited to the following:
    • Itemized reports per medium, per platform to match the amount on the Cars invoice
    • Itemized invoices per medium, per platform to match the amount on the Cars invoice
    • Taking screenshots of each ad that was run, per dealer and complying into the itemized report
    • Downloading copies of each video that was run per dealer
    • Downloading copies of each Cars invoices per dealer
  • In some cases, compiling all backup/documents into a single document and adding page numbers
  • Organizing all backup/documentation into a single folder/zip file per dealer
  • Track all customer inquiries and interactions 
  • Work closely with Cars.com Sales Teams to answer co-op inquiries and provide for any and all co-op related requests
    • Work out of the co-op Fuel email queue (email to be created)
  • Ensure all Customer facing interactions are resolved in a prompt, professional, and personable manner
  • Anticipate co-op related problems based on OEM guidelines and dealer participation
  • Work with internal teams and outside OEM co-op agencies to stay abreast of all current trends and legal changes in the industry of co-op
  • Research and understand each manufacturer’s process of auditing and crediting co-op funds
  • Provide assistance and guidance to the Fuel Client Services Team on the most effective use of co-op funds, verify that all advertising meets co-op guidelines, and manage claim denials by escalating to the Co-op Agencies and ensuring all issues are resolved in a timely manner
  • Perform other related duties to further the success of the Co-op Department and Fuel, such as participating in various side projects, pilot groups, or department initiatives
  • Display an innovative approach to consultation and support by staying ahead of industry and competitive trends


A successful Co-op Supervisor requires excellent communication skills, organization skills, digital marketing experience, and the ability to enjoy working in a fast-paced environment.

Required Skills:

  • Ability to be agile and flexible
  • Excellent customer service skills
  • Excellent time management skills
  • Must be very organized, punctual, and detail-oriented
  • The ability to remain cool under pressure
  • Excellent written and verbal communication
  • Ability to communicate well with outside clients, as well as all levels of internal management and co-workers
  • Ability to balance demand and prioritize in a fast-paced environment
  • Must be able to multi-task, while maintaining attention-to-detail
  • Familiarity with Google Suite
  • Familiarity with Salesforce is a plus
  • Knowledgeable in co-op and compliance
  • Knowledgeable in digital video including pre-roll, social media, and OTT
  • Fast learner and interested in new technologies

Strong knowledge of:

  • Previous experience with co-op and compliance 
  • People management
  • Project management
  • Digital media a plus
  • Social media a plus

Benefits & Perks*:

  • 18 days of paid time off, plus select paid holidays
  • Paid Volunteer Day & Paid Pet Wellness Day
  • Work from home Fridays
  • Fully stocked kitchen and refrigerator
  • Robust Health Insurance Options: BCBS, Delta Dental, EyeMed
  • 401k plan with company match
  • Subsidized internet access for your home
  • Peer-to-Peer Bonus program
  • Subsidized gym membership
  • Weekly in-office yoga classes
  • Parental Leave
  • Life & Disability Insurance
  • Tuition Reimbursement

*Not a complete, detailed list. Benefits have terms and requirements before employees are eligible. 


We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.


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