Canonical is looking for a marketing manager who will be responsible for developing long-term marketing strategy and executing campaigns for the Americas region for a diverse range of products and industries to support our growth strategy. This is a hands-on, multi-disciplinary and dynamic position within Demand Generation Team, requiring close collaboration with the regional Sales Teams, the Partner & Alliances Team, Product Team, and other Marketing functions.

The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.

Location: This role will be based remotely in the EMEA region.

What your day will look like

Develop and execute go-to-market strategy for certain industries within the Americas region
Set relevant KPIs for lead generation, demand generation and brand awareness campaigns; monitor and improve them on a regular basis
Build organic and paid campaigns from scratch including crafting strong messaging, and creating visual assets for emails, social media and paid ads in line with canonical’s brand look & feel
Own webinars and regional offline events at all stages from planning to execution including holistic pre- and post-event/webinar strategies, webinar set up, streaming
Work with the CRM Team to attract, convert, engage and communicate with new and existing audiences
Be fully responsible for the regional budget planning and execution constantly monitoring and adjusting it accordingly
Collaborate extensively with regional Sales teams to get their insights and implement them to the regional marketing strategy

We expect members of the Canonical marketing team to be excellent communicators who are at ease working with a complex mix of engineers, product managers, sales representatives and executives.

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Marketing Manager - Americas

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