Founded in 2019, Cake DeFi is a leading decentralised finance services provider and Southeast Asia’s fastest growing fintech platform. "We Do Crypto. You Do You." - Our vision is to become a one-stop platform for all crypto users to get easy access to DeFi and Web3 services. To date, more than 1 million users from over 190 countries trust us to manage over $1 billion in assets. We are a profitable, cashflow positive private rocket ship that's just getting ready for take-off. Join us.



Behind every successful brand lies an amazing product, supported by an equally fantastic brand & marketing team. At its core, the brand & marketing team at Cake DeFi are a bunch of creative storytellers. From awareness to conversion, skeptic to advocate - we create and shape the brand story at every step of the customer journey. Our aim is to deliver a consistent and exceptional experience across the entire marketing funnel.

Storytelling comes in many forms. Our diverse and multi-talented team takes care of all aspects of marketing at Cake DeFi: brand, content & community, CRM, design, affiliate & performance marketing, public relations, and social media. We’ve built a team that is deeply passionate about what our brand stands for and represents in the crypto, DeFi and web3 space. We’re on the lookout for other creative storytellers. If you want the opportunity to help build a global brand that is at the forefront of DeFi, apply now!

What you'll do

  • Produce, shoot and edit videos for Cake DeFi’s social media channels
  • Research, ideate, and pitch relevant content ideas for Cake’s individual social media channels
  • Write video strategies, concepts and scripts
  • Organize personal shooting schedules and workflow
  • Focus on creating content for views and high engagement
  • Supervise the progress of your project from pre-production to post-production
  • Operate and maintain proper levels and calibration of cameras, audio and video recorders, lights, and other production equipment
  • Misc grip work such as assembling, and setting up equipment prior to filming, assistance with video producing, and shoots on-site or in the office studio
  • Write social copies for publication.

What we need

  • At least 2 years of relevant experience in the media industry and video production
  • Strong interest in crypto (B2C and B2B)
  • Detail-oriented
  • Familiar with social media video trends and styles (Tik Tok, FB, Instagram, YouTube)
  • Adapt in sourcing for compelling and emotional stories/angles
  • Positive attitude, self-motivated, and independent
  • Profound knowledge of camera technical skills
  • Profound knowledge of scriptwriting
  • Profound knowledge in post-production using Adobe Premier Pro
  • Profound knowledge in color correction, usage of color profiles and LUTs
  • Knowledge of using After Effects and the ability to create motion graphics and do basic color grading (Lumetri or Da Vinci) is a plus
  • Ability to meet deadlines and fast turnovers
  • Experience with using mechanical gimbals and drones is a plus.

We want to transform and decentralise finance with tomorrow’s technology. This is where you come in. Join a company that is at the forefront of bleeding-edge innovations in blockchain and DeFi. You will be empowered to push boundaries and think out of the box. You will get to work with a bunch of ridiculously motivated and talented people. And most importantly, you'll have fun. The best places to work at, are often also the most fun to work at. That's us.

We hire based on merit, fit, and strong alignment to our culture. Our culture is defined by 7 team principles: Integrity, Resourcefulness, Ownership, Meritocratic Decision-making, Customer Obsession, Radical Candour, and Passion. These 7 principles guide our company, our people, and our work. At Cake DeFi, our culture is our pride. It has been instrumental to our success, so we are steadfast in our commitment to it. We welcome you to add to it.

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