At Caffeine, we want to change how people consume live television - making it more friendly, connected, and fun. To do this, we’re building a new social broadcasting platform that features world-class content, easy-to-use broadcasting tools, a social and fun viewing experience, and an engaged broadcaster community.
 
This is an exciting and enormous challenge, and we will only be successful if we build a supportive and collaborative team. Our teams prioritize delighting our community of viewers and broadcasters, working with intention, taking ownership of our commitments, and acting with resilience and determination—all with the intention to ship greatness, always.

Caffeine is seeking a Content Analytics Lead to aid in the growth of new premium content and community on the Caffeine platform.  The Content Analytics Lead will report to the Chief Content Officer and join a small, but dynamic team of leads who identifies and supports communities and creators through interactive and premium content experiences.

The Content Analytics Lead will interface with cross-functional departments including Content Development, Community, Engineering, Marketing and Studio teams to assess potential content partners prior to deal making and support creator growth once on platform.  The ideal candidate is steeped in internet culture and has a deep understanding of metric baselines across the content and media markets.

What You'll Do:

  • Lead the analysis of new potential content partners that the Community Development Team identifies, making initial viewership and new user estimations and helping analyze potential return on investment for deal making purposes.
  • Regularly report the performance metrics of content partners to cross-functional stakeholders, track data for broadcast premieres and create daily and weekly reports with key data insights.
  • Create systems and dashboards for visualizing content performance to Company-wide stakeholders.
  • Bring the content data perspective to cross-functional initiatives within Caffeine to ensure both Creators and Platform projects are positioned for success, primarily with Studio, Product and Marketing teams.
  • Make recommendations on ways to improve content performance for Creators, calling out areas of opportunity based on learnings from the data.
  • Analyze partner performance to inform deal renewal decisions, providing viewership summaries for partners at end of term to cross-functional stakeholders.

Who You Are & What You've Done:

  • 5+ years in a data analyst, data science, audience development capacity.
  • Experience with influencer marketing, social media marketing and conversion rates of marketing methods.
  • Knowledge of the key metrics and market baselines for social media content (long form, short form, premium, UGC, live+VOD), how content is measured across industry platforms and how content impacts key company metrics.
  • A balance of analytical, strategic and creative thinking; the ability to utilize data to gather learnings and create high-level strategies while also digging in and working hands-on.
  • Experience working with data science teams and engineering teams to streamline data processes, trouble shoot and communicate content data tool needs.
  • The ability to effectively visualize data and communicate information cross-functionally with key stakeholders and executives.
  • Financial and metric modeling capabilities.
  • Strong interpersonal skills, proactive, willing to chip in, a team player.
  • Self-starter with a high degree of comfort managing multiple projects and working in a fast-paced environment.
  • Organized and detail-oriented.
  • Internet, Social Media, Influencer, Entertainment enthusiast with a bonus passion for street culture, youth culture & the roots of pop culture.
  • Proficient and/or quick to learn online tools (i.e. Google suite, Tubular, analytics, and beyond).

We are committed to an inclusive and diverse Caffeine. We believe that different perspectives lead to better ideas, and better ideas allow us to better understand the needs and interests of our diverse, global community. We welcome people of different backgrounds, experiences, abilities and perspectives and are an equal opportunity employer.

Apply for this Job

* Required
  
  


Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Caffeine’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.