Bubble Skincare, a fast-growing startup in the skincare industry, is seeking a dynamic and experienced Influencer Marketing Manager to join our team. The position will be responsible for the day-to-day influencer marketing tasks as well as helping to build and strategize as part of the larger marketing team that align with our company culture and support rapid growth. The position will drive and manage all duties related to brand awareness through influencer programming, both organic and paid. Applicants should have a clear understanding of the creator climate and should be open to cultivating and maintaining relationships on an ongoing basis. This is a full time position and candidates must be New York City located, or easily accessible to New York City for consideration.
Job Duties and Responsibilities:
- Help implement global influencer marketing strategy, establishing and nurturing long-term partnerships through organic and sponsored content and networking
- Retain current influencer base and grow new influencers as ambassadors of the brand
- Support development of global influencer marketing strategy to encourage advocacy and support key launches
- Identify and execute influencer partnerships
- Understand the influencer landscape, their social platforms, content creation patterns and their work within the beauty industry
- Harness storytelling to leverage influencers to connect to brand objectives and consumer needs
- Use tools such as Tribe Dynamics for social tracking, database management, and reporting on brand and campaign KPIs for the global team
- Track and analyze performance of influencer outreach, content, and conversion rates to estimate ROI and advise on best strategies
- Perform competitive analysis, industry research, and continually assess best practices and KPIs
- Monitor, track and share new digital and social trends, tools and platforms to connect with brand strategies
Expectations & Qualifications:
- Minimum of 3-5 years of experience with influencer marketing in a fast-paced environment, beauty experience is a plus
- In-house experience in running influencer marketing is strongly preferred.
- Ability to thrive in a fast-paced environment
- Clear understanding of team work with a “no task is too big or too small” attitude
- Creative mind with a track record of putting new ideas into practice and assessing results
- Have a passion for all things influencer marketing and the beauty space
- Effectively embraces and navigates change, the ability to pivot and prioritize accordingly
- Excellent time management and written, verbal, organization skills.
- Ability to collaborate and communicate effectively
- Experience with tools such as Tribe, Dash Hudson preferred.
- Excellent written/verbal communication, project management, and analytical skills.
Pay Rate
- Full Time/Salaried
- $75,000/yr - $85,000/yr
