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Our Mission is to Make Healthcare Right. Together. Built upon the belief that by connecting and aligning the best local resources in healthcare delivery with the financing of care, we can deliver a superior consumer experience, lower costs, and optimized clinical outcomes.

What drives our mission? The company values we live and breathe every day. We keep it simple: Be Brave. Be Brilliant. Be Accountable. Be Inclusive. Be Collaborative.

If you share our passion for changing healthcare so all people can live healthy, brighter lives – apply to join our team.


 

As a Territory Developer for the Tucson market, you will be responsible for increasing Bright HealthCare product and brand awareness in our member and provider communities in order to maximize sales opportunities within targeted markets. The Territory Developer will be responsible for developing and engaging directly with small employers, provider facilities and community-based organizations (CBOs) for the purpose of creating, enabling and nurturing stronger direct-to-consumer Bright brand awareness and prospective member lead generation, resulting in:
• An increase in overall member enrollment
• A decrease in historical Bright cost per member acquisition


ROLE RESPONSIBILITIES

1. Community outreach and engagement
• Developing and maintaining new contacts and/or partnerships in the community
• Acts as liaison with community advocacy groups and other organizations that impact target population
• Identify, develop and build relationships with local business, community organizations, provider offices and faith-based organizations
• Organize activities including sales events to enhance Bright Health’s presence in the community
• Assist members and potential members with benefit and/or enrollments inquiries
• Conducts presentations to increase effectiveness in establishing rapport, assessing individual needs, and communicating product/benefit features and differences
• Create strategies for territory development and membership growth
• Coordinate and execute Sales Pursuit Strategies with Sales Directors
• Support Managers to reach sales goals
• Locate marketing opportunities through outreach effort
• Create field-based retention initiatives


2. Practice-based marketing
• Influence member familiarity toward our preferred Care Partners by maximizing our relationships with local provider facilities to increase patient panels and Bright membership.
• Provider Relations Specialists to improve the Bright Provider and Member experience.
• Spearheading the development and distribution of physician affiliation letters
• Leading co-branding marketing with physician offices through a variety of marketing channels
• Identifying opportunities for and directing outbound call campaigns
• Planning and executing new patient events for members with assigned PCPs
• Host provider office staff lunch and learns
• Host provider meet-and-greets
• Provide onsite member and broker support


3. Partner with market-based Bright Health teams to inform/support optimization of key initiatives/programs:
• Work with local Provider Relations Specialists to improve the Bright Provider and Member Experience
• Surface key learnings and successes for potential implementation and scale across other Bright Health markets and products

EDUCATION, TRAINING, AND PROFESSIONAL EXPERIENCE

Required:
• Three (3) or more years of business-to-consumer (B2C) marketing, outside sales or community outreach experience
• program/project management experience
• Proficiency in MS Office products
• Ability to travel locally up to 75% of the time within assigned sales territory
• Insured, dependable vehicle with current driver’s license

Preferred:
• Bachelor’s degree in healthcare administration, business or a related field is preferred
• Active life/health insurance license is preferred
• Experience working with communities of all different ethnicities, cultural backgrounds, diverse populations and/or underserved communities
• Established professional relationships with non-profits, community-based and faith-based organizations in designated territory


PROFESSIONAL COMPETENCIES
• Strong multitasking and prioritization skills with a proven ability to manage multiple people and projects in parallel
• Excellent written and verbal communication skills with an ability to effectively collaborate with a diverse set of internal and external stakeholders


LICENSURES AND CERTIFICATIONS
Active life/health insurance license is preferred

WORK ENVIRONMENT
The majority of work responsibilities are performed in an open office setting, carrying out detailed work sitting at a desk/table and working on the computer. Some travel may be required.

 

We’re Making Healthcare Right. Together.

We are realizing a completely different healthcare experience where payors, providers, doctors, and patients can all feel connected, aligned and unified on the same team. By eradicating the frictions of competing needs, we are making it possible to give everyone more of what they want and deserve. We do this by:
 
Focusing on Consumers
We understand patient pain points, eliminating complexity while increasing transparency, for greater access and easier navigation.
 
Building on Alignment
We integrate and align individual incentives at all levels, from financing to optimization to delivery of care.
 
Powered by Technology
We employ our purpose built, integrated data platform to connect clinical, financial, and social data, to deliver exceptional outcomes.
 
          

 
As an Equal Opportunity Employer, we welcome and employ a diverse employee group committed to meeting the needs of Bright Health, our consumers, and the communities we serve. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.
 

 

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