The Opportunity

Brightflag is looking for a passionate data-driven Senior Marketing Manager with ABM experience to develop and execute marketing campaigns. This is an opportunity to join a high-growth Saas organisation to put an ABM program in place. You will straddle the line of brand and demand and your work will have a direct impact on the achievement of business goals. To be successful, you will be highly motivated and capable of getting into the weeds, while seeing and executing against strategic business objectives.

What You Will Be Doing

Develop and implement comprehensive account based marketing strategies aligned with overall business objectives
Identify and prioritize target accounts, collaborating closely with SDRs and Sales to drive successful campaigns
Utilize analytics tools to measure and analyze the effectiveness of campaigns, program, and channels
Work in Marketing Automation, CRM, and other tools to build and execute campaigns
Monitor and report on KPIs to demonstrate measurable impact and predict lagging indicators

Skills & Experience

To be successful in the role, you need:

Proven success in developing and executing omni-channel digital strategies for targeted marketing campaigns across a multitude of channels including paid social, ppc, and email
Ability to build strong relationships with subject matter experts within the organization and external vendors to align on go-to-market approaches
5+ years’ experience in digital marketing programs, campaign development or related experience in enterprise software at B2B SaaS companies
Knowledge on Account-based Marketing best practices and experience developing ABM programs
Experience with digital advertising platforms including, LinkedIn Campaign Manager, Google Ads (DV360), and Google Analytics
Experience with marketing automation (Hubspot is preferred) and customer relationship management (Salesforce.com) tools to manage campaign execution and reporting
Strong skills using Google Analytics to review data analytics and generate reports with insights
Ability to manage multiple projects
Highly proactive with the ability to ideate and and propose solutions to meet business needs

Life @ Brightflag

We’re growing fast and so is the experience we can offer you:

A huge opportunity to make a real impact, to shape what we do and where we are going.
The exposure and challenge you need to learn, grow and progress your career in a rapidly growing scale-up.
Complex technical and business problems to solve and the trust and autonomy you need to go and solve them.
A sound, helpful team, in a friendly, values-driven and inclusive environment.
Share options.
20 days PTO + 4 company ‘Reset’ days throughout the year.
Base salary range: USD $130k-$150k
Comprehensive health insurance, life insurance and long term illness/income protection.
Learning subsidy of $2,200 to spend as you wish, plus study and examination leave where applicable.
Our ‘bookworm’ program also enables you to order a book a month.. on us!
Wellbeing program & stipend.
Home office set-up supports.

We are a diverse and inclusive bunch of people. We welcome diverse perspectives and people who make every day count and strive for constant improvement. We do not discriminate based on gender, ethnicity, sexual orientation, religion, civil or family status, age, disability, or race.

Location & Eligibility

We are looking for a candidate who is happy to work a hybrid schedule in the New York office and from home.

Your time is valuable. To help with your application, we advise that regrettably we cannot offer work permit sponsorship/ self sponsorship for this role.

About Brightflag

Hello, We’re Brightflag - one of the fastest-growing tech startups in the legal world - we’re on a mission to transform legal operations. Our patented AI-powered software combined with a best-in-class Customer Success team empowers corporate legal teams to do better, no matter the starting point. Our SaaS platform was the first to apply artificial intelligence and machine learning to legal operations management and has invested more than 100,000+ hours in its development. Using Brightflag, corporate legal teams achieve visibility into their operations, streamline internal workflows, and engage with outside counsel more efficiently. You can learn more about Brightflag Here.

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Are you a marketing generalist or a specialist? Please elaborate! *

Have you experience working on ABM strategies in SaaS? *

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This is a hybrid role based in New York office 2-3 days a week. Are you comfortable with this? *

Point of Data Transfer *

When you apply to a job on this site, the personal information ("personal data") contained in your application will be collected by Shine Analytics Limited (t/a “Brightflag”), which is located at 12 Camden Row, Dublin 8, Ireland and can be contacted by emailing careers@brightflag.com

Your personal data will be processed by Brightflag for the purposes of managing our recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results, and as is otherwise needed in the recruitment and hiring processes. Brightflag carries out this processing for its legitimate interest to offer employment/hire candidates that have the skills and qualities of the Brightflag ethos. We consider your privacy and data protection rights when we pursue our legitimate interests and ensure that the way our recruitment process works doesn't unfairly impact on those rights.

Your personal data will be shared with Brightflag's recruitment team and managers and is stored on our servers in Ireland. It will also be disclosed to Greenhouse Software, Inc., our cloud services provider located in the United States of America which is engaged by Brightflag to help manage our recruitment and hiring process. Accordingly, if you are located outside of the United States, your personal data will be transferred to the United States once you submit it through this site. Because the European Union Commission has determined that United States data privacy laws do not ensure an adequate level of protection for personal data collected from EU data subjects, the transfer will be subject to appropriate additional safeguards the standard contractual clauses. You can obtain a copy of the standard contractual clauses by contacting us at dpo@Brightflag.com.

Data Retention: If you are hired by Brightflag, your personal data will be retained for as long as you are an employee of Brightflag (plus a reasonable period of time after your employment ends). If you are not hired by Brightflag, your personal data will be retained as necessary for the purpose of dealing with any legal matters that may arise. In the case of EU candidates your personal data will be held for this purpose for 12 months. Separately, we will retain your personal data for 24 months for our legitimate interests for the assessment of future employment opportunities we might have for you. You can of course request that we do not hold your data for the purpose of assessing future roles for you by emailing us a careers@brightflag.com.

You can access, rectify, erase, restrict or export your personal data at any time by emailing us at dpo@Brightflag.com. You can also object to our processing of your personal data at any time. This will be carried out in line with Brightflag’s legal requirements as set out above.

You can contact our Data Protection Officer with requests or concerns at dpo@brightflagm.com. If you are unsatisfied with the response you have the right to lodge a complaint with your supervisory authority.

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Senior Marketing Manager (ABM)