Position Overview:
The Marketing Coordinator will help to develop, execute, and monitor marketing programs across a variety of channels.
Job Duties:
- Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events.
- Collaborate with other internal teams (e.g. product and sales) to develop and monitor strategic marketing initiatives.
- Analyze and report on the performance and efficiency of campaigns.
- Conduct market research and analyze trends to identify new marketing opportunities.
- Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met.
- Write, proofread, and edit creative and technical content across different mediums.
- Work with external agencies and vendors to execute marketing programs.
Knowledge and Skills:
- Excellent verbal and written communication skills.
- Excellent organizational skills and attention to detail.
- Excellent time management skills with a proven ability to meet deadlines.
- Strong analytical and problem-solving skills.
- Proficient with Microsoft Office Suite or related software.
- Occasional travel to tradeshows and conferences.
Education and Experience:
- Bachelor's Degree in Marketing with at least 1 year of experience in a marketing role.