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Braintrust is a user-owned talent network that connects top-tier professionals with the world's leading enterprises. We prioritize transparency, eliminating middlemen and high markups, ensuring job-seekers are matched swiftly to innovative roles while clients benefit from unparalleled efficiency and quality.

ABOUT THE HIRING PROCESS:

The hiring process for this role involves completing your Braintrust profile, applying directly to the role on Braintrust, and undergoing a one-time screening to ensure you meet our vetted talent specifications. After this, the hiring team will contact you directly if they believe you are a suitable match.

Our process isn't for everyone, that's intentional. If you believe that you are a top candidate for this job, please join our network to give yourself the opportunity to work with top companies.

  • JOB TYPE: Freelance, Contract Position (no agencies/C2C - see notes below)
  • LOCATION: Remote - United States & Canada only (Time Zone: CST/CDT, EST/EDT | Full day overlap)
  • HOURLY RANGE: Our client is looking to pay $25-$35/hr 
  • ESTIMATED DURATION: 40h/week - Long term
  • EXPERIENCE: 3-5 years
  • BRAINTRUST JOB ID: 8568

THE OPPORTUNITY

 

Requirements

Role description

The Marketing Operations Manager will manage the marketing automation platform (Iterable) and related processes, technology, and workflows.

The right candidate has a hands-on approach, feels comfortable building and optimising programs in Iterable, and has experience managing operational aspects of the platform, such as database management and email compliance. 

This role involves a combination of strategic and operational initiatives, and the Marketing Operations Manager will work cross-functionally with marketing, sales and IT partners to understand business requirements and translate them into action, optimising processes related to lead scoring and lead management.

What you’ll be working on

Responsibilities

  • Own end-to-end creation, deployment and maintenance of transactional email and notification campaigns across global markets that engage millions of users.
  • Project manage a programme from strategy, creation, experimentation, execution and reporting.
  • Manage the day-to-day operations and governance of the marketing automation platform (Iterable), including database hygiene, data standardization and enrichment, email deliverability, and integrations
  • Assist key business partners in measuring the effectiveness of marketing campaigns and marketing automation programs
  • Create documentation and training material that guides stakeholders on the setup and use of Iterable
  • Collaborate with marketing teams, sales and sales operations globally to determine and evolve marketing automation best practices
  • Proactively identify opportunities to optimize the use of the marketing automation platform, improving user engagement and overall marketing performance 

Skills

  • Experience in building and executing email campaigns
  • 3+ years of hands-on experience in marketing operations, preferably B2B
  • Proficiency with Iterable, and sytems it integrates with such as Segment is preferred
  • Tech savviness - hands on experience with marketing automation platforms, event platforms, CRMs as well as other sales and marketing tools
  • Passion for Marketing Operations - always looking to improve the efficiency and effectiveness of Marketing through people, processes and technology
  • Logical thinking and process driven - ability to design workflows, update processes, and solve complex issues
  • Collaboration - Ability to manage stakeholders and work with cross-functional teams

Education

  • Bachelor’s degree in marketing, business or related field
  • Certification in MarTech systems highly valued 

Apply Now!

 

Notes:

Our employers all have varying legal and geographic requirements for their roles, they trust Braintrust to find them the talent that meet their unique specifications. For that reason, this role is not available to C2C candidates working with an agency. If you are a professional contractor who has created an LLC/corp around their consulting practice, this is well aligned with Braintrust and we’d welcome your application.

Braintrust values the multitude of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.

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