Requirements
SureCo is seeking a dynamic Bilingual (English/Spanish) Writer, Researcher, and Digital Marketer to join our team on a 3-month temp-to-perm contract basis. This exciting remote role is and offers a unique opportunity to contribute to our mission of transforming the health benefits landscape for working Americans. As a leading healthcare and insurance technology company, we are dedicated to creating positive change. This campaign aims to connect lower-income employees and their families with affordable health coverage. If you are passionate about making a difference through your linguistic and marketing skills, this role is for you!
Responsibilities:
Bilingual Content Creation:
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Create compelling, engaging, and culturally relevant marketing copy in both English and Spanish that will help companies promote our health insurance platform to their employees.
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Develop blog posts, social media content, email campaigns, and other digital materials that resonate with the target audience and effectively communicate our brand's value.
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Leverage Content Design experience to create succinct text-based campaigns and acquisition flows.
Brand Representation:
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Play a pivotal role in shaping the brand identity and voice for our health insurance platform among the lower-income community.
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Ensure consistent messaging and branding across all bilingual content, maintaining a cohesive and authentic presence.
Educational Initiatives:
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Research and understand the specific needs, concerns, and preferences of the lower-income demographic when it comes to health insurance and benefits.
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Create informative and educational content that empowers families with the knowledge they need to make informed decisions about their health coverage.
Digital Marketing:
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Collaborate with our marketing team to strategize, plan, and execute bilingual digital marketing campaigns aimed at expanding the reach and impact of our health insurance platform.
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Monitor and analyze campaign performance, providing insights and recommendations for optimization.
Community Engagement:
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Engage with the target audience through social media, online forums, and other relevant platforms to foster meaningful connections and gather insights for content refinement.
Requirements:
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Fluency in both English and Spanish is essential, with the ability to create impactful content that resonates with the cultural nuances of both languages.
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Proven experience in content design, content creation, digital marketing, or related roles.
Strong writing skills and the ability to craft engaging and persuasive bilingual content for various channels. -
Research-oriented mindset with the ability to gather insights and data to inform content and marketing strategies.
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Familiarity with lower-income family demographics, their unique challenges, and their preferences related to health insurance is a plus.
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Strong organizational skills and the ability to manage multiple projects simultaneously.
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Creative thinking and a proactive approach to problem-solving.
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Bachelor's degree in marketing, communications, journalism, or a related field.
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Major bonus points for experience in healthcare, insurance, or human resources.
This role offers the opportunity to contribute to a meaningful cause while gaining valuable experience in a fast-paced and innovative environment. If you are a skilled bilingual writer, researcher, and marketer who is passionate about making a difference in the lives of lower-income families through effective communication and engagement, we encourage you to apply. Join us at SureCo and be part of a team that is dedicated to transforming the employee health benefits landscape for the better. Apply today and help us drive positive change!
What you’ll be working on
This role offers the opportunity to contribute to a meaningful cause while gaining valuable experience in a fast-paced and innovative environment. If you are a skilled bilingual writer, researcher, and marketer who is passionate about making a difference in the lives of lower-income families through effective communication and engagement, we encourage you to apply. Join us at SureCo and be part of a team that is dedicated to transforming the employee health benefits landscape for the better. Apply today and help us drive positive change!
