Berlin Brands Group (BBG) has been designing, producing, and selling products in the areas of kitchen appliances, garden & living, sports and consumer electronics since 2005 and is now one of Europe’s largest digital companies. We love brands and products!
WHAT WILL YOU BE IN CHARGE OF?
We are looking for a driven and success-oriented individual to build and execute a cohesive branding strategy for our social media and influencer channels. The primary focus is to grow brand awareness for "Klarstein" in a measurable way, with additional support for "BBG" as an employer brand.
You will be responsible for:
- Developing and executing branding strategies on social media platforms like Instagram, Facebook, and potentially TikTok.
- Owning the process of strategy planning and media buying for established German consumer goods brands.
- Contributing to the setup and improvement of brand team processes.
YOUR ROLE
- Proven working experience in branding and social media, with a minimum of 3 years in e-commerce.
- Experience as a Social Media Manager, Brand Strategist, or in a similar senior role.
- Ability to develop and execute communication strategies across digital channels.
- Hands-on experience with campaign implementation on Facebook, Instagram, YouTube, and TikTok.
- Strong project management skills and comfort working towards deadlines.
- Comfortable with numbers, metrics, budgets, and spreadsheets.
- Ability to create and optimize processes.
- Translate brand strategies into social media plans with measurable milestones.
- Measure and report the performance of campaigns against their KPIs.
- Monitor market trends, research consumer markets, and analyze competitors’ activities to identify opportunities and key issues.
- Co-develop a global branding strategy.
We are in the process of rebuilding our brand team, so join us to help set up and enhance our processes.
What we offer:
- Fast learning curve
- High level of responsibility and empowerment
- Startup-like atmosphere yet with solid financial background (400+ mil. € revenue, established in 2005)
- Flexible working hours
- Hybrid way of working - modern and cozy office in the very heart of Bratislava city center combined with unlimited home-officeEmployee benefits:
- Teambuildings – Meet your colleagues in informal setting like Family day and let yourself loose during our Christmas and Summer parties. One thing we can assure you of is that in BBG we know how to party
- Candy&Coffee bar – Help yourself to sweets and fresh fruit, sparkling water, tea or coffee to the heart’s content.
- Employee discounts – Save 30% on anything from our brands (like Klarstein or Capital Sports). Kitchen appliances, top-notch sound systems, garden furniture ... you will surely choose something from 2500 products we have to offer.
- Multisport card – Free access to hundreds of sport centers, wellness centers, gyms, or classes (yoga, dance, etc.) all around the country.
- Bonuses for special occasions – We realize, that work is only a part of your life, and will support you on your personal journey as well. And thus, will give you a special bonus on occasions like anniversaries, getting married, etc.
- Sick days – On top of an annual leave, you have a few paid sick days you can use to recover.
- Slovnaft BAjk – If you want to commute by bicycle, we will chip in on your Slovnaft BAjk subscription (bike sharing in Bratislava)
- A wide range of courses – Increase your professional expertise, get hang of people skills or anything else that will help your professional (and personal) life. Courses, books or online library is on your fingertips.
- English/German/Slovak lessons – Learn new language or step up your game on one of the professional courses. You can join a lesson with a professional lector online from anywhere!
- We offer also place you can leave your bike and after that you can chill in our chill zone, or just took a massage from our massage chair !
What we are looking for:
We are looking for a person with drive and hunger for success to build a cohesive branding strategy for our social media and influencer channels and execute top-class marketing campaigns with a sole purpose of growing brand awareness in a measurable way. You will also lead a young social media team in Bratislava and in Berlin, which is more than keen on learning from experts in the field, like you.
We own 45+ product brands and are selling in 9 CEE countries, but your main focus will be “Klarstein” as a product brand and “BBG” as an employer brand. You will own the whole process of strategy planning and media buying for these established German brands of consumer goods. Sizable budget is already secured, and a skilled branding team is already on board. We are waiting just for you!
OUR EXPECTATIONS OF YOU
- Proven working experience with branding, PR, and social media. Preferably, you have 3+ years working experience as Social media manager / Brand strategist / Team lead in a similar role
- Proven ability to develop communication strategies across digital channels and execute global campaigns with large budgets
- Hands-on experience with implementation of campaigns on Facebook, Instagram, YouTube and TikTok
- Sufficient project management skills and feeling comfortable working towards deadlines
- Comfortable working with numbers, metrics, budgets, and spreadsheets
- Experience in leading a cross-country team is a big plus
- You speak and write fluently English and Slovak/German.
