As Head of Digital Marketing at Beekeeper you will help shape our overall demand generation marketing strategy to drive growth across all target business segments and regions. The ideal candidate is a data-driven performance marketer with strong leadership and project management skills. We expect a strong track record in all kinds of digital programs for B2B SaaS businesses: web, social, email, and CPC/CPL programs. This Sr. Director will collaborate with cross-functional stakeholders from field marketing, growth, sales, content, and product marketing teams to launch integrated digital campaigns, drive continuous optimization, and pipeline growth.

We’re looking for both a leader and a collaborator who can help define what needs to be done and then execute it in an environment characterized by flexibility, data-driven curiosity, and teamwork.

Your Responsibilities

  • Lead the digital marketing team, including web, social, paid CPC/CPL, and email automation
  • Creates a demand generation strategy that aligns with regional marketing and sales leadership to achieve pipeline goals
  • Spearheads, strengthens, and oversees the digital marketing team’s contribution to our ABM strategy
  • Drive conversion optimization across all channels and programs
  • measure, assess and identify ways to improve performance of digital marketing programs
  • Drive innovation and modernization of our digital marketing footprint to find new ways to reach, engage, and convert our target audience: across web to email, social & paid. 
  • Manage budget across global channels & regions, and optimize spend constantly.
  • Drive growth of organic traffic across targeted regions through on-page SEO, off-page SEO and technical SEO
  • Optimize performance of our outbound marketing programs to support our ABM strategy

What we look for in you

  • BS/BA Degree and at least 6+ years of experience in a performance or digital marketing position in a fast-paced SaaS business
  • Proven experience in managing remote teams and a multi-year track record of achieving targets 
  • Data-driven marketer who loves analyzing large and complex data-sets in order to realize appropriate strategies to optimize programs and campaigns.
  • Extremely proficient in formulating SEO and SEM strategies 
  • Great communicator who can articulate complex information in a simple and clear manner 
  • Strategic thinker who loves to execute and deliver results. 
  • Strong project management capabilities, including the ability to accurately specify project timeframes, dependencies, milestones and risk factors
  • Great collaborator & team player with excellent interpersonal skills
  • Proven leadership and mentoring skills
  • Successful track record leading a cross functional team from the beginning to the end of a project, achieving challenging targets and driving innovation 
  • Team player with excellent communication skills in English (mandatory) and German fluency (optional)
  • Experience managing marketing agencies and freelancers

Bonus Points

  • Ability to manage other digital tools and technologies: ZoomInfo, Drift, Zapier, Scripts, HTML, CSS
  • We love founders and an entrepreneurial mindset.
  • Digital Marketing Certifications and Courses  (Google, Salesforce, Hubspot, Marketo)

Who we are

Beekeeper believes in the potential of every single employee. That’s why we’ve built the essential platform for frontline workers. We help organizations digitally enable their frontline, to boost productivity, quality and safety, and be more agile.

We are based in Zurich and Oakland with additional offices in Berlin and Krakow. These locations support companies in more than 150 countries.

To check out our Perks and Benefits, please see our FAQ page

Apply for this Job

* Required
  


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Beekeeper are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.