THE COMPANY

Based in Atlanta, GA and founded in 2011, Four Winds Health, d/b/a WellStreet Urgent Care (“WellStreet”), is a private equity-backed owner and operator of urgent care facilities that operate in partnership with hospitals and health systems.  WellStreet provides physician and mid-level care in an urgent care setting for episodic care and injury.  Services include: common illness (cold, flu, bee sting, rash, etc.), physical exams, pediatric illness, common injury or trauma (sprains, minor burns, acute non-displaced fracture), vaccinations and diagnostic testing (EKG, Digital x-ray, lab) – non-life-threatening episodic care.

By the end of 2012, the WellStreet platform comprised eight locations.  Since then, WellStreet has acquired an additional six locations and opened additional locations, currently operating 16 locations. In 2014, WellStreet entered into an exclusive urgent care partnership in Georgia with Piedmont Healthcare, a premier regional health system based in Atlanta.  Serving nearly 2 million patients across Georgia, Piedmont is known as a pioneer in patient care and leading health system in cancer care, treatment of heart disease, and organ transplant.  In Atlanta, all WellStreet’s locations were converted to Epic Systems’ electronic medical records, a significant achievement that demonstrates the commitment, from both FFL and the operating team, to making the Company an urgent care industry leader and differentiated partner to health systems.

Pursuing a multifaceted growth strategy, WellStreet will continue to increase market density throughout greater Atlanta while pursuing an aggressive, multi-state growth strategy with other health systems, select acquisitions and de novo expansion. 

  • Demonstrable health system integration success story in the rapidly growing urgent care sector.
  • Significant value creation through quality care, patient satisfaction and an integrated EMR, Epic.
  • Proven profitability in an integrated model, which can be duplicated and is scalable.

 

JOINT VENTURE PARTNER

In late 2018, WellStreet created a new Joint Venture with Beaumont Health, another premier regional not-for-profit health system based in Southeast Michigan.  The new Joint Venture will own, operate, and manage all aspects of the Beaumont Urgent Care network with a target of up to 30 centers over a two to three-year period with a minimum of 15 centers. 

Beaumont Health is Michigan’s largest health care system and is the most preferred for healthcare in the tri-county area, according to National Research Corporation survey data.  Beaumont Health was formed in 2014 by Beaumont Health System, Botsford Hospital and Oakwood Healthcare to provide patients with the benefit of greater access to extraordinary, compassionate care, no matter where they live in Southeast Michigan.  Beaumont Health has total net revenue of $4.5 billion and consists of eight hospitals with 3,429 beds, 187 outpatient sites, nearly 5,000 physicians, 38,000 employees and 3,500 volunteers.  In 2017, Beaumont Health had 175,700 inpatient discharges, 17,800 births and 575,000 emergency visits

SUMMARY

 The Director of New Business Implementation is responsible for supporting growth and expansion of urgent care centers by way of both de novo and acquisition. In combination with executive direction, provides leadership and directs business growth consistent with strategic plans and objectives established by Senior Management Team (SMT). The Director of New Business Integration organizes, applies, directs, controls and evaluates the resources needed to achieve the business growth expected.

 

ESSENTIAL DUTIES AND RESPONSIBILITIES

 

  • Responsible for the business growth of existing and developing markets in urgent care in support of achieving the strategic and operational goals of the company
  • Initiates and establishes a long-range course of action and set of goals within the Business Growth area to ensure successful realization of the vision and goals that align with WellStreet
  • Supports the business plan and financial projection development for review and approval with the executive team
  • Supports the SMT as needed to ensure:
    • clinics open on time and in an appropriate manner
    • acquisitions are integrated and operationalized in an appropriate manner
  • Provides leadership and project management for the inter-departmental activities necessary to open new centers and integrate acquired centers.  Beaumont Urgent Care by WellStreet currently has a development pipeline of over 30 new or acquired centers over the next 12 months
  • Leads facilities management across the system for de novo sites, acquisitions & existing for refresh
  • Ensures synergies among people, process, and strategies to drive execution of business objectives
  • Builds analytic models and reports that help drive business growth and performance on key operational metrics
  • Supports the SMT with analytics associated with effective urgent care site selection including market demographics
  • Works to ensure a robust real estate pipeline of identified areas of interest for urgent care
  • Maintains a log of site selection activity across the enterprise and prioritizes locations based on development timelines and the attractiveness of the location
  • Helps negotiate real estate terms and lease execution
  • Guides discussions and contributes insight derived from knowledge and analysis of the industry and competitors
  • Other duties as assigned

 

 

KNOWLEDGE, SKILLS AND ABILITIES

 

  • Strong customer service
  • Relationship building skills
  • Ability to manage multiple projects
  • Knowledge of Microsoft office suite
  • Must maintain confidentiality of information, and be very dependable due to the timeline of
  • Must be a self-motivated individual with a willingness to work well with others on a regular basis

  

EDUCATION

Bachelor’s degree in business or healthcare related discipline

REQUIRED EXPERIENCE

 

  • Minimum 3 years of experience in project management
  • Experience in creating and maintaining a project from inception through completion

 

PREFERRED EDUCATION

Master’s degree in business

 

PREFERRED EXPERIENCE

  • Experience with Sitewise
  • Experience with Smartsheet

 

WORK ENVIRONMENT AND CONDITIONS

 

Work is performed in an office environment.

PHYSICAL DEMANDS

 

Work requires full range of body motion, manual and finger dexterity, and eye-hand coordination.  Standing and walking for prolonged periods of time.  Occasional lifting up to 50 pounds.  Adequate color vision to levels that allow performance of tasks inherent to medical practice and common office work.  Hearing within the acceptable range for telephone contacts.  Requires working under pressure during emergency situations or during irregular hours.

 

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