Despite our name, Bankjoy is not a bank! We are a silicon valley backed FinTech going through significant growth. We are on track to 20x revenue over 3 years and grow our team from 7 to 100. Check out our investors Y Combinator and Bessemer Venture Partners and the impressive list of companies they have invested in! We are changing the way community banks and credit unions do business, enabling them to become tech-driven and digital first. Bankjoy provides modern digital banking products including mobile banking, online banking, online account opening, loan origination, and conversational AI. Our mission is to revolutionize banking tech infrastructure by leading digital transformation at financial institutions — big and small.

The Role

As VP of Marketing you will report to our CEO and build Bankjoy’s brand. 

In this role, you will:

  • Serve as a critical member of Bankjoy’s leadership team, reporting directly to the CEO, driving strategic marketing planning processes, and representing Bankjoy’s marketing function to both internal and external stakeholders.
  • Lead Bankjoy’s marketing team, owning essential company KPIs and objectives in the areas of growth, retention, and brand.
  • Hire, manage, and grow the marketing team, including, but not limited to creatives/designers, copywriters, performance marketing, lifecycle, brand, community/events, communications, product, and demand generation.
  • Collaborate closely with the Product and Sales teams on long-term strategies driving customer acquisition, growth, retention, and satisfaction.
  • Partner with the People team to develop and support the employer value proposition throughout the team member life cycle 
  • Develop and manage integrated marketing programs, including, but not limited to, the following channels: Brand, Communications/PR, Lifecycle/Retention, Growth, Demand Gen, Product, and Social Media/Events.
  • Research and monitor the competitive landscape and lead Bankjoy’s strategy for competitive positioning in the marketplace.
  • Select and supervise field marketing events. Establish critical data capture and lead generation from events.

 

What you bring:

  • 10+ years of combined marketing experience, with a demonstrated expertise in Brand/Creative strategy for B2B brands at high-growth SaaS companies.
  • Proven ability to build and lead high-performing teams.
  • Hands-on, execution-orientation with a deep understanding of the latest marketing and growth tactics, technologies, and innovations.
  • Excellent communication skills and the ability to work cross-functionally and share big ideas through stories with a consistent voice.
  • Intermediate to an expert level understanding of marketing technologies including, but not limited to, event-based analytics platforms, marketing automation/CRM, and optimization platforms.
  • Experience managing budgets and ROI-focused campaigns and programs.
  • Proven track record of developing brand story and directing creative team/agency to execution across digital channels.

What you get:

  • A fast-paced and collaborative environment 
  • Competitive compensation
  • Stock options at a well-funded startup in high growth
  • 100% medical, dental and vision coverage
  • 401(k) plan with company matching
  • Generous PTO policy
  • Performance-based bonuses
  • Remote first culture

 

Equal Employment Opportunities at Bankjoy

Bankjoy is committed to hiring talented and qualified individuals with diverse backgrounds for all of its tech, non-tech, and leadership roles. Bankjoy provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability.

Apply for this Job

* Required
  
When autocomplete results are available use up and down arrows to review
+ Add Another Education


Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Bankjoy’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson’s disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.