Away is a global lifestyle brand with a mission to transform travel through products and content that inspire people to get away more. In support of our mission, we are seeking a VP, Brandto join our Marketing team.
Want to help us transform the travel experience? Away is seeking a seasoned brand leader with experience developing transformational brand strategies within a consumer-first omni channel company. This leader owns the expression of the brand through community engagement, culture and external experiences. They will have proven success driving revenue and brand awareness through consumer activation, social media, brand marketing, partnerships, retail, digital, community, event and experiential initiatives.
The successful candidate will be an entrepreneurial, strategic and business-oriented creative leader. This individual will be a bridge between business and creative. They will have a progressive approach to brand, with fresh ideas on influencer, social, and the role of community in driving the business. This leader will continually innovate, with a strong bias for action, continually seeking to drive value for the consumer. They will have an authentic passion for the brand, and an inherent connection to the Away belief, mission, vision and purpose.
The VP, Brand will have experience building and inspiring brand teams that deliver extraordinary results. They will have an ability to attract and retain top-tier talent with the leadership skills to excel at continued hiring, mentorship and development. As a company that values diversity, equity, and inclusion, Away seeks individuals of all backgrounds and experiences to apply for this opportunity. We’re creating an environment where everyone can thrive. Our customers are global and diverse, so we’re building a team that is too. Through initiatives like our employee resource groups, Anti-racism training and bias prevention initiatives, we’re building the cultural foundation that gives people the emotional and physical space to bring their authentic selves to work.
What you'll do:
Brand marketing leadership
Demonstrated experience building highly effective and engaging integrated brand strategies across all customer touchpoints that drive awareness, change perception, and create a deeper emotional connection.
Tech-enabled consumer digital experience
Experience building a brand strategy within a customer first, omni commerce business.
Track record of successfully operating independently to achieve critical business goals. Skilled at driving projects and producing results in a fast-paced environment.
Proven team leader
Experience building and leading multifaceted marketing teams of relevant scale across all branding and content marketing functions.
Who you are:
You have minimum 12 years experience leading brand marketing with at least some of that experience at a retail company
You are a creative thinker and have an innate ability to understand what inspires customers
You’re able to conceptualize innovative ideas that push boundaries while supporting company goals
You can prioritize and manage against multiple competing initiatives in a fast paced, deadline-driven environment while delivering outstanding results
You are able to flex between executive-level strategic thinking and hands-on doing at moments notice
You’re a team player with a "no task is too small" attitude
You enjoy working in a fast-paced and ever-changing environment
You’re passionate about transforming travel (but that’s a given!)
You can show proof of COVID-19 vaccination & adherence to HQ COVID office policies using a secure platform that verifies vaccination status without sharing private health information, within 30 days of hire
You’ll love working at Away because:
We travel. We encourage you to take time to recharge outside of the office. You’ll have generous PTO to explore new places and access to Away products to ensure your travels are seamless.
We’re not just employees. We’re people. We offer insurance coverage (health, vision, and dental), tax savings plans for retirement, dependent care, commuter benefits, generous and inclusive parental leave, and a kitchen stocked with organic snacks and coffee.
We’ll invest in your career. Our company’s growing quickly, and we’ll give you the opportunity to do the same. You’ll have access to a number of professional development opportunities so that you can keep up with the company’s evolving needs.
We’re creating an environment where everyone can thrive. Our customers are global and diverse, so we’re building a team that is, too. Through initiatives like our employee resource groups, our new office in downtown Manhattan, and more, we’re building the cultural foundation that gives people the emotional and physical space to bring their best selves to work.
We offer competitive compensation packages. We deeply value the talent our team brings to the table, and believe that fair and equitable total compensation packages are part of our commitment to everyone who works here.
And so much more…! You can bring your dog to work. We organize ways to give back to our local communities.
Away is a global lifestyle brand with a mission to transform travel through products and content that inspire people to get away more. The company launched in 2016 with one perfectly designed carry-on and has since expanded to offer an array of luggage and travel essentials built for the modern traveler. Headquartered in New York City, with teams in London and Toronto, Away currently ships products to over 35 countries around the world. Away has been named one of Fast Company’s “World’s Most Innovative Companies” and has been recognized on TIME’s list of “Best Inventions.” To learn more, visitawaytravel.com.
Away is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.
Away is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at email@example.com.