audibene/ hear.com is the fastest-growing audiology care company ever. We are driven by our belief that every person should hear well to live well. With our unique digital business model, we have changed the way hearing care is provided. We are a profitable global health-technology company with origins in Europe. Since starting our journey in 2012, we have helped over 100,000 customers get on the path to better hearing. In just 7 years we have grown our team from 2 to over 1,000 people. We work hard and play hard in 11 international locations from Denver to Seoul.

Join us now, as we are shaping this fascinating consumer healthcare space!

We are looking for a highly motivated and experienced Head of Marketing (f/m/x) to run our European market and support us on our way to becoming a global leader in the hearing aid industry. You have a proven track record in conversion rate optimization along all customer touchpoints? The digital world is your second home and you have excellent planning and project management skills? Then we are searching for you!

This is a unique opportunity for someone willing to roll up their sleeves and drive growth across digital properties, while playing a key role in expanding and developing comprehensive customer acquisition strategies.

Your responsibilities

  • You will take responsibility for our European customer acquisition strategy
  • You will work closely alongside our leadership team and international marketing teams in Miami, Denver and Berlin
  • You will plan, monitor, and optimize performance on all KPIs along the customer funnel
  • You will be in constant exchange with our international and national channel experts to optimize the campaign strategies (e.g. SEA/SEO, Paid Social, GDN, Native Ads)
  • You will support the creative conceptualization of advertising materials as well as planning and implementing campaigns
  • You develop the customer acquisition approach further and expand the network of nationwide media business partners
  • You will be responsible for optimizing the online & offline customer journey from first ad impression to final sale, including:
    • Conception, design, and execution of A/B Tests to optimize the online experience and relevant conversion rates along the funnel
    • Specification, prioritization, and development of new communication concepts towards our customers
    • Using a data-driven approach to identify the highest possible areas of impact across the customer journey
  • You will establish closed-loop analytics with sales to understand how our customer acquisition activities turn into customers and continually refine our process and customer touchpoints accordingly

Your profile

  • Extensive experience working in Online Marketing. Complete understanding of Online Marketing-specific key performance indicators to strategically measure and track success
  • Proven experience working on high volume, performance-based, direct response marketing accounts
  • Creative and analytical skills, complemented by the ability to take direction, learn/develop new skill sets, problem-solve, and take on new challenges while paying strong attention to detail
  • Passion for and a constant eye on “the future of media” based on industry trends (digital innovation, customer level targeting, dynamic creative optimization, media consumption, e-commerce/retail level targeting capabilities)
  • A results driven personality that is comfortable bringing order to ambiguity, has the ability to work in a self-guided manner, and isn't afraid to question the status quo
  • Leadership experience
  • Highly organized with strong analytical and MS Excel skills
  • Positive, flexible, and well organized to thrive in a rapid environment and meet challenging deadlines
  • A self-driven and reliable problem solver with a highly collaborative approach 
  • Fluent in German and English

What we offer

  • A high degree of autonomy and responsibility from day one 
  • An open-minded and international working environment, driven by high energy levels, creativity, and passion for hearing care and serving our customers
  • Play a key role in disrupting the hearing aid industry
  • Growth opportunities for all employees through training and workshops
  • No roadblocks to fast testing – have an idea or a technology you need, we will execute / get it for you QUICKLY
  • Great international exposure and team atmosphere
  • Competitive salary and benefits package 
  • We take having fun seriously - regular team events, happy hours, laughing at work

 

 

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