Asana is home to problem solvers and creative thinkers from across the globe who are dedicated to helping teams achieve their goals. we’re looking for extraordinary people to share their experience and expertise. Searching for your dream job? At Asana, we strive to help our employees find passion and purpose. Join us and help shape the future of work

Asana’s Business Technology team is looking for a Marketing systems analyst to lead and grow it’s marketing technology stack. The Marketing Systems Analyst integrates strategic thinking, problem-solving skills and cross-functional collaboration to execute on marketing strategy, drive innovation and business results. Utilize past experience to analyze business needs, partner with marketing teams to recommend, implement optimizations and marketing technology tools.

You will:

  • Collaborate with business stakeholders to understand digital marketing objectives to ensure that project outcomes effectively meet strategic and tactical needs.
  • Analyze the current state and effectiveness of Lead Assignment processes and implement solutions to automate and improve efficiency in the Marketing Technology Office
  • Develop business requirements, write the business stories, define business rules, create optimization and monitoring strategies and work with the development teams to communicate and develop solutions
  • Manage development aspects of the marketing stack. Be the 'go to' person for implementation, day-to-day operation of various marketing technology platforms
  • Collaborate with Marketing, BI and data science teams to build a cohesive and unified view of marketing data. 
  • Configure, test, and validate destinations (social, display, targeting platforms) to send segments for audience activation and experience optimization across marketing channels leveraging Martech tools
  • Partner with developers and program managers to establish timelines and ensure delivery of projects and requests
  • Identify time-consuming internal processes and assist in building reliable and scalable solutions to automate them
  • Manage fast-changing priorities in a dynamic environment to deliver the most impactful solutions to business stakeholders

REQUIREMENTS

  • Bachelor’s degree in business, management information systems, computer science, or related field
  • 5+ years experience as a Business Systems Analyst
  • Experience with business analysis and business process improvement, preferably in a high-growth enterprise SaaS environment
  • Marketing technology stack experience for Marketing automation, Brand Monitoring, Outreach and Promotion, Chat and Survey, Forums and Community, spend analytics and intelligence processes.
  • Experience in process and system development in the following areas: Google analytics, AdWords, Marketo and Salesforce.
  • Experience in building web, mobile analytics and metrics to analyze trends and estimate business impact
  • Experience in various methodologies for planning and executing application development, enhancement or support. 
  • Guides the project team towards the incremental delivery of project releases
  • Proven history of working with developers and cross-functional business stakeholders
  • Clear, concise technical writing skills and excellent interpersonal and communication skills
  • Experience with supporting multiple implementation work-streams simultaneously
  • Strong collaboration skills while working with SME's, senior leaders, PMO and business users/ stakeholders to drive business analysis/user requirements,
  • Strong experience in negotiating scope and priorities and balancing for successful outcomes
  • Self-motivated, creative person with analytical, problem-solving, organizational, and interpersonal skills and the ability to adapt quickly to shifting priorities
  • Basic understanding of database and integration approaches. 
  • Be able to write medium complexity SQL queries

Does the above sound like it might be you? Then we’d love to hear from you. Our goal is to provide a hiring and working experience in which all people know they are equally respected and valued. So whatever it is that makes you unique—your gender identity or expression, sexual orientation, religion, ethnicity, age, citizenship, educational background, socioeconomic status—we value it, and we’d love to see what you might add to our team.

Apply for this Job

* Required
  
  


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Asana are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 1/31/2020

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

Because we do business with the government, we must reach out to, hire, and provide equal opportunity to qualified people with disabilities1. To help us measure how well we are doing, we are asking you to tell us if you have a disability or if you ever had a disability. Completing this form is voluntary, but we hope that you will choose to fill it out. If you are applying for a job, any answer you give will be kept private and will not be used against you in any way.

If you already work for us, your answer will not be used against you in any way. Because a person may become disabled at any time, we are required to ask all of our employees to update their information every five years. You may voluntarily self-identify as having a disability on this form without fear of any punishment because you did not identify as having a disability earlier.

How do I know if I have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Blindness
  • Deafness
  • Cancer
  • Diabetes
  • Epilepsy
  • Autism
  • Cerebral palsy
  • HIV/AIDS
  • Schizophrenia
  • Muscular dystrophy
  • Bipolar disorder
  • Major depression
  • Multiple sclerosis (MS)
  • Missing limbs or partially missing limbs
  • Post-traumatic stress disorder (PTSD)
  • Obsessive compulsive disorder
  • Impairments requiring the use of a wheelchair
  • Intellectual disability (previously called mental retardation)
Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.