The Summit Content Producer is responsible for the full-cycle development and execution of a portfolio of Innovation Enterprise summits. Utilizing a vast array of resources and creativity, production managers formulate and shape content agendas that attract and engage an audience of business professionals.
Are you a strong, independent individual with a knack for synthesizing research and information from several sources? Are you a skilled project manager, with the drive and ability to juggle several balls simultaneously? Does working with a team to drive outstanding project outcomes excite you? If you answered yes to all three questions, we want to meet you!
Develop agendas. Collect, compile, analyze and quantify research to draft a program of presentations, panels, workshops, and case studies that is relevant to the target audience and commercially viable. Manage agenda development to production schedule.
Recruit, secure and engage with speakers. Assemble a target list of hot companies (new & innovative up to blue chip) and industry-leading executive employees. Market and pitch agendas and themes to generate interest in joining the speaking faculty. Achieve recruitment volume numbers per the production timeline. Collaborate with speakers to draft biography and session abstract for website, brochure, and marketing. Liaise with speakers to develop and fine-tune presentations aiming to generate a quality, engaging, and memorable content session for the summit. Build and nurture relationships with target speakers and companies for future opportunities. Take ownership of speaker relations.
Enable achievement of summit revenue targets. Act as product owner and manager. Monitor all aspects of summit projects including ticket and sponsorship sales, content engagement, marketing performance etc. Lead regular project status updates with channel partners, continually evaluating and adjusting project operations to improve revenue performance.
Manage successful agendas and flow of Summits. Travel to summit venue. Work closely with Event Management to coordinate logistics including, but not limited to: technology needs, special speaker needs, shipment of materials etc. Serve as manager on-site for summit duration. Effectively address and resolve challenges in the interest of delegates and sponsors. Liaise and act as on-site contact for all speakers and speaker guests, while tracking the successful flow of the event day agenda.
Drive demand by researching and applying commercial market knowledge to content development. Develop a sustained, of-the-moment awareness of trends and current topics relevant to the target summit market utilizing effective work plans and tactics. Identify high-value resources (blogs, content sites, and online communities, trade magazines) to follow key developments and issues. Assemble and leverage a network of business executives in the target industry to further identify and vet current topical trends, innovations, and evolutions in the sector. Incorporate and deploy knowledge into summit planning. Success will be measured by achievement of sponsorship and delegate revenue goals and high content relevance scores.
For priority consideration, you should have a minimum of 1-year experience in compelling content writing, research and project management. Those with internship experience are encouraged to apply. You should embrace, and be driven by, business achievement for yourself and the organization. You exhibit executive-level conversational skills both on the phone and in person, as well as an elevated communication style in writing. You possess strong personal initiative and can function well independently while working well with others. You are laser-focused on delivering content and services that exceed the expectations of customers. Lastly, you have a bachelor’s degree in communications, marketing, or a comparable field.