About AppLovin

AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end software and AI solutions for businesses to reach, monetize and grow their global audiences. For more information about AppLovin, visit: www.applovin.com.

To deliver on this mission, our global team is composed of team members with life experiences, backgrounds, and perspectives that mirror our developers and customers around the world. At AppLovin, we are intentional about the team and culture we are building, seeking candidates who are outstanding in their own right and also demonstrate their support of others.

Fortune recognizes AppLovin as one of the Best Workplaces in the Bay Area, and the company has been a Certified Great Place to Work for the last four years (2021-2024). Check out the rest of our awards HERE.

AppLovin’s eCommerce team helps eCommerce brands convert new and repeat shoppers at a massive scale through our industry-leading network of in-app supply. By leveraging the same performance-based targeting techniques as Social, Audience+ delivers the right ads to the right shoppers, ensuring advertisers reach their ROI goals. This is achieved by adapting AppLovin's renowned AI-advertising engine, AXON, previously celebrated in mobile performance marketing, to the eCommerce sector.

We are looking for an accomplished and strategic leader to build and lead our Business Development organization for eCommerce in China. This is a senior role responsible for launching and scaling a new business line, requiring a deep understanding of the Chinese eCommerce market and key players in the industry. With at least 7 years of experience as a demand-side business builder focused on eCommerce in China, you will be instrumental in shaping our business development efforts and driving significant growth across the region.

Who you are

  • A seasoned leader with a proven track record in eCommerce marketing, digital marketing, and ad tech in China.
  • In-depth knowledge of key players in the Chinese eCommerce ecosystem; experience with platforms like Shopify is a plus.
  • Strategic thinker with the ability to balance operational, analytical, and sales skills, acting both as a visionary leader and hands-on operator when necessary.
  • Highly organized, with excellent attention to detail and the ability to navigate a fast-paced, dynamic environment.
  • Proven experience in building and leading high-performing teams.

What you'll do

  • Build and lead the Business Development team focused on eCommerce in China, taking full ownership of the business line's launch and growth strategy.
  • Develop and maintain strong relationships with key players in the Chinese eCommerce market, ensuring AppLovin’s new eCommerce growth solution is widely adopted.
  • Act as a strategic partner to CMOs and Heads of Marketing, consulting on growth opportunities and aligning AppLovin's solutions with their business objectives.
  • Collaborate with AppLovin's broader Business Development and Sales teams in the region to drive revenue growth.
  • Represent AppLovin at industry events and conferences to expand the company's presence and grow your own market knowledge.

Requirements

  • BA/BS degree preferred with a strong academic record.
  • At least 7 years of client-facing experience working in eCommerce marketing or demand-side business development, with a focus on the Chinese market.
  • Deep understanding of the mobile ad and eCommerce ecosystems.

We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on March 12, 2024.

Please see the independent bias audit report covering our use of Covey here.

AppLovin has become aware of a scam targeting jobseekers with fake “app optimization” and similar roles.  We do not ask our candidates to download apps or make any form of payment(s). AppLovin works with applicants through our Careers page and applovin.com email addresses. If you are contacted through other unofficial channels (such as WhatsApp or Telegram) or asked to download an app or make a payment, these contacts are not legitimate. Confirm the information here and contact us directly with any questions.
 
AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status, or other legally protected characteristics. Learn more about EEO rights as an applicant here.
 
If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at accommodations@applovin.com.
 
AppLovin will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.  If you’re applying for a position in California, learn more here.
 
Please read our Global Applicant Privacy Notice to learn more about how AppLovin processes your personal information.

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