Job Title: Influencer Marketing Specialist
Reports to: Senior Director - Digital Marketing & eCommerce
Location: Franklin, TN (Greater Nashville Area)
Job status: Full-time
Start Date: Immediately
Ancient Nutrition together with DrAxe.com is a growing wellness brand focused on providing history’s healthiest, real food nutrients to today’s modern world. With a strong brand and passionate team, we are on a mission to provide best in class products with wholesome, clean ingredients that fuel the body and mind, restoring health, strength, and vitality. Ancient Nutrition has quickly become the #2 protein supplement and meal replacement brand in the natural health channel through its pioneering line of Bone Broth Protein, Multi Collagen Protein, Essential Oils, and Keto products. DrAxe.com is the fastest-growing natural health website in the world with over 17 million unique visitors per month, and the fastest growing company in Tennessee!
We are looking for a full time Influencer Marketing Specialist in our Nashville-area office who is passionate about Social Media and a natural relationship builder.
The Influencer Marketing Specialist will create and manage blogger / influencer campaigns, manage our ongoing ambassador program and recruit influencers to generate reach and positive awareness for our Ancient Nutrition brand. This person will work directly with our Ancient Nutrition Social Media Manager and Digital Advertising Director to create campaigns that properly communicate our brand message to new audiences and accelerate our brand reach.
The ideal candidate is a creative thinker who is a natural relationship builder. Internship experience and personal experience as an influencer will be considered.
. Lead social influencer marketing campaigns
. Research and identify key influencers, bloggers and online media who fit with our brand messaging
. Build strong relationships with social influencers through seeding and regular communication
. Negotiate and execute paid campaigns and ongoing contracts Manage ongoing brand ambassador program
. Ensure proper FTC disclosures and compliant language are used in all resulting content
. Record and analyze results on all campaigns
. Assist in planning/execution of influencer events
. Stay on top of industry trends
. Influencer / Blogger Outreach - Ability to identify, recruit and manage influencer program
. Writing and Communication - Must have excellent written and verbal communication skills
. Social Media Experience - Understanding and passion for all major social platforms including Facebook, Instagram, Pinterest, and YouTube
. Organization - Ability to organize all resulting content and handle multiple campaigns simultaneously with high attention to detail
. Analytics - Ability to analyze reach, impressions and engagements and communicate key takeaways in easily digestible reports for upper management
. Creativity - Ability to develop creative campaign strategies and identify winning posts and trends
. Self-Starter - Must have the ability to work independently in a fast-paced environment. Everyone says this, but we mean it.
From a modern open concept office to healthy kale snacks in the kitchen, Ancient Nutrition is a laid back, fast paced place to be. We work hard because we love what we’re building. No one breathes down your neck. We hire great people who don't need to be micromanaged. We are a collaborative and close-knit team and have random acts of team-wide fun including The Escape Game, Top Golf, and the random pinata at the summer cookout.
We offer standard health insurance benefits, basic life insurance and access to affordable vision, dental and disability insurance. Unlimited paid time off is a given, and after a year of being on the team, both paid maternity and paternity leave are offered.
We are passionate about living healthy lives and offer free Ancient Nutrition products and affinity programs with local, holistic providers.
If you think this is you, we'd love to hear from you! Write us a killer cover letter telling us why you are the best fit, and why you want to work with us! (We really do read them!)