Back to jobs

Senior Marketing Manager (Remote Opportunity)

AMA Global Support Center (Remote)

The American Marketing Association is looking for a Senior Marketing Manager (Remote Opportunity)! 

Who We Are 

At the American Marketing Association (AMA), we’re striving to be the most relevant voice shaping marketing around the world. Our passion and dedication to building the future of marketing, paired with our core values of being curious, courageous, grateful, joyful, customer-centric, and stakeholder-sensitive, are the backbone of our impact-driven team. Together, we serve a community who work, teach, and study in the field of marketing.

What to know about this role

  • We are a fully remote organization with team members across the country. Work from the comfort of your home, a local coffee shop or wherever in the U.S. brings you joy! 
  • The salary range for this position is: $85,000 to $105,000 based upon experience.

The impact of this role

As the Senior Marketing Manager, you’ll play a critical role as a stakeholder in shaping the future of AMA’s learning business and the opportunity to influence marketing’s impact on the learning products portfolio.

Our marketing team is responsible for not only amplifying our impact but also helping us expand our reach. This role is pivotal in the evolution of AMA as it builds beyond its current offerings. 

What you’ll be doing 

  • Owning the process of planning and executing holistic marketing plans and activities across AMA owned & operated channels, paid channels, and partners (external) channels. 
  • Responsible for learning product set-up and management using various content management systems such as Wordpress, Salesforce and event hosting platforms such as Cvent. This also includes tasks such as (but not limited to) understanding user journey and product purchase behaviors, copywriting, creative development, cross-promotional partnership negotiations.  (please note that this is approximately 50% of the work) 
  • Working closely with the Learning team to evaluate and evolve the product mix based on the needs of the customer, market competition, and AMA strategic direction.  
  • Spearheading collaboration with internal cross-functional teams and external partners to develop and execute marketing strategies and tactics that drive business success in terms of customer acquisition, retention, and experience.
  • Continually assessing and evaluating the customer experience with our business portfolio and optimizing customer perception of the brand and products.
  • Proactively exploring new marketing tactics to test, learn, and optimize ROI.  
  • Staying on top of competition and providing competitive analysis to the organization.  
  • Completing other special projects as assigned.

What you bring to the table

  • 5+ years of work experience with a proven track record of driving business success in terms of digital product marketing, customer acquisition and retention
  • Proven experience in identifying target audiences and creatively devising and leading acquisition marketing campaigns
  • A passion for numbers and identify yourself as a data-driven marketer. 
  • Experienced analyzing data and providing strategic recommendations based on your analysis
  • Experience analyzing and optimizing email, digital, and printed copy tailored to the target audience
  • Ability to learn new systems and platforms with training documents and minimal supervision
  • Proficiency in Microsoft Office

What you may also have

  • Bachelor’s degree with a concentration in Marketing
  • Prior experience in working with project management tools 
  • Prior experience in working with CRM systems

What to expect from the interview process

  • Hiring Manager resume review
  • One way video interview on Spark Hire (We promise this isn’t scary! Our questions are well thought out and we wanted your answers to be as well. So you have unlimited think time for each of the five questions we ask!) that will take 15-20 minutes.
  • 30-minute phone interview with a member of AMA’s People and Culture team 
  • An assignment to present during the Virtual Interview
  • Virtual On-Site Interview with the hiring manager and key stakeholders you’ll be working closely with

What we offer

  • An inclusive work environment with monthly team events.
  • Rewards and Recognition program through Bucketlist. See more about this here!
  • Free AMA membership and free access to the following professional development opportunities:
  • Remote work-life balance with:
    • Flex Fridays (no internal meetings scheduled after 12pm on Fridays)
    • Unlimited sick leave
    • Two weeks of parental bonding leave
    • Paid vacation time
    • 13 paid holidays
    • SIX days of paid volunteer time off per year
  • Comprehensive benefit package that includes:
    • Your choice of two medical plans with Blue Cross Blue Shield
    • Your choice of two dental plans with Guardian 
    • Vision plan with Guardian
    • 403(b) retirement plan with an employer match and immediate vesting 
    • Fully paid life insurance at twice your base annual salary
    • Fully paid short term and long-term disability

 

The American Marketing Association is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. AMA is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know.

For more information about us, visit our website at AMA.org.

#LI-REMOTE



Apply for this job

*

indicates a required field

Resume/CV*
,,Google Drive,or

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter
,,Google Drive,or

Accepted file types: pdf, doc, docx, txt, rtf

What are your preferred pronouns? *

How would you like us to refer to you in communication?

Select...
Select...
Select...
Select...
Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in American Marketing Association’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.