Allied Global Marketing is a leading full-service entertainment, culture, and lifestyle-marketing agency. We build strategic campaigns for a diverse range of clients that connect audiences with experiences they love. Our team of experts captures the unique energy of each project with customized strategies that deliver on-target messaging and drive bottom-line results. An integrated approach is supported by our on-the-ground network of 24 offices and over 500 colleagues across the globe, providing resources and relationships that our partners and clients know and trust.
The Agency:
FAVOUR launched in 2023 and has quickly become a leader in producing immersive experiences across all forms of culture for brands and rightsholders. Built by a team of trusted experience architects and backed by a full suite of integrated marketing solutions, we are a fast-rising agency committed to building FAVOUR with your audience. Our team brings a proven track record delivering best-in-class brand experiences at industry defining sports, music, lifestyle, and cultural events over the last two decades. FAVOUR is a division of Allied Sports, which was named one of the Best Places to Work by Sports Business Journal the last two years.
The Opportunity:
We're seeking a dedicated and enthusiastic Associate Account Director to join our fast-growing Experiential team.
Job Description:
This role will be responsible for supporting and/or leading activation concepting in support of organic growth opportunities and new business responses. In addition, this position will also require trend spotting, competitive agency research, client / partner / sponsor research, idea generation, development of presentation materials, play a role as part of larger pitch team, and when needed onsite activation support. This position is also responsible for working closely with clients and internal client service, strategy, creative and production teams to develop programs that achieve client results involving strategic and creative objectives, timelines, and agency financial goals.
Requirements:
- Lead specific business development (organic + new new) and ideation tasks while supporting the overall experiential team.
- Work collaboratively with internal agency teams to ensure flawless project delivery against client’s objective and approved budget.
- Support multiple projects concurrently, developing project documents, inclusive of workback schedules, activation plans, pertinent deliverables, etc.
- Manage and develop relationships with trusted vendors and partners.
- Communicate deadlines, prioritize tasks, assist on multiple projects / assignments simultaneously and provide solutions-oriented approach.
- Create a positive, collaborative, teamwork environment based on the company culture and values.
- Willingness to work non-traditional event hours, weekends and holidays.
- Travel to events, as needed. Approximately 20% of the year.
Qualifications:
- Bachelor’s degree and / or 6-10 years of related experience in experiential marketing and live events.
- Passion for the sports & entertainment industry and live events.
- Knowledge of experiential marketing / live events with ability to speak and strategize on logistics, operations and execution.
- Ability to work effectively under pressure with tight deadlines and adapt to unforeseen circumstances.
- Understanding of agency processes, department functions and workflow.
- Thrive in a fast-paced environment and possess a ‘can-do’ attitude at all times.
- Strong attention to detail and organizational skills.
- Solid time management, written and verbal communication skills.
Details:
- Hybrid schedule: Office in New York, NY with 3 days in-office (Tues-Thurs) and 2 days remote (Mon & Fri) weekly.
Allied Sports is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class
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Allied Global Marketing is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other status protected under federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.