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Affinitiv is the largest provider of end-to-end, data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. Backed by 20+ years of automotive and marketing expertise, we pride ourselves on being the go-to experts in the industry. Not only do we work with over 6,500 dealerships and every major manufacturer in the country, we’re well-versed in OEM standards and the intricacies of a dealership or group’s local business.

Position Summary: 
At the completion of the internship, he or she will have a basic understanding of all job duties related to buying and planning traditional media; including radio, television, cable and OTT/CTV.

Position Responsibilities:

  • Has a firm understanding of Strata and how it’s utilized at Affinitiv Advertising in media buys
  • Utilizes our Dashboard to complete assigned tasks.
  • Learn about Nielsen, Tapscan, SRDS and SQAD, how they work, and how to use these resources.
  • Basic understanding of media buying including how to estimate, negotiate and put together a media buy.
  • Basic understanding of media planning and how to complete a media deck
  • Basic understanding of how to evaluate a sponsorship
  • Basic understanding of resolving discrepancies
  • Basic understanding of stewardship, maintenance and makegoods
  • Interacts with Account Service and Media Billing/Coop team members
  • Maintains Affinitiv Advertising standards in all communication, internal documents, external documents and presents the company in a positive light 100% of the time. 
  • Attends Monthly Team meetings

*This list of essential functions and job duties is not intended to be all inclusive and you may be expected to perform other job duties as assigned.

Educational Requirements & Qualifications:

  • Proficient with Microsoft Excel, Word, and PowerPoint
  • Quantitative and analytical skills
  • Good verbal and written communication skills
  • Detail oriented with critical thinking and problem-solving abilities.
  • Ability to multi-task, collaborate successfully with teams and work well under pressure.

Affinitiv Equal Opportunity Statement

At Affinitiv, we celebrate diversity, equality and an inclusive environment.  Affinitiv is committed to providing an environment of mutual respect where equal employment opportunities to all employees and applicants for employment. We prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. 

 All aspects of employment are decided on the basis of qualifications, competence, merit and business needs.  Affinitiv is proud to be an equal opportunity employer.

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