Acquia is the open source digital experience company. We provide the world's most ambitious brands with technology (built around Drupal) that allows them to embrace innovation and create customer moments that matter. At Acquia we believe in the power of community and collaboration - giving our customers the freedom to build tomorrow on their terms.  

Headquartered in the U.S., we have been named as one of North America’s fastest growing software companies as reported by Deloitte and Inc. Magazine, and have been rated a leader by the analyst community and named one of the Best Places to Work by the Boston Business Journal. We are Acquia. We are building for the future of the web, and we want you to be a part of it.

Acquia is searching for an accomplished, high energy and results-driven Senior Director of communications. This highly visible role is the face and voice of our product portfolio globally and the primary advocate to the market. We are seeking an experienced leader and marketing executive who understands B2B Cloud software to drive go-to-market strategy, messaging and positioning across all of our products. This role will build a comprehensive thought leadership plan including both public relations and analyst relations strategy that will deliver breakthrough results. We are a high growth company that recruits only the best talent. We promote a culture that is committed to awesome, embraces innovation, and thrives on teamwork. If you embrace these values as well this is your opportunity to join our winning team.

Reporting to the Chief Marketing Officer, this individual will help lead cross-functional teams in the development of corporate level messaging, market positioning, analyst relations strategy, thought leadership, and sales enablement around Acquia’s global product portfolio. In this role, you are the lead evangelist for our product portfolio in the form of speaking opportunities, high-profile customer meetings, presenting at corporate conferences and events, media opportunities, engaging with industry analysts, and other communications activities. You will work collaboratively with executive leadership, marketing, product management, sales leadership, and the partner team to define strategy and drive go-to-market programs that deliver results.

Responsibilities:

  • Manage the analyst relations program globally including defining our strategy, leading responses to key research reports such as Gartner Magic Quadrants and Forrester Waves, planning analyst strategy sessions, educating analysts on Acquia products through regular briefings, and gaining key insight into key market trends that inform product direction through inquiries.
  • Work with Product Marketing to develop product messaging and positioning across Acquia’s product portfolio that will create differentiation in a rapidly evolving market, and enable Acquia to lead the industry conversation as the cutting edge visionary in the space.
  • Be a brand leader and storyteller: Be able to evangelize how these products have transformed our customers’ businesses with game-changing results. Tell the various customer journey experiences to other customers, in webinars, and at shows and conferences.
  • Lead and create the sales enablement strategy to train the Acquia sales team on the corporate vision, messaging, market positioning, product capabilities, competitive and effective solution selling techniques.
  • Work closely with the Chief Products Officer and product marketing leadership to make sure we continue to deliver high impact products and launches that hit the sweet spots in the market at the right times. You must have an extraordinary ability to translate product capabilities into features, benefits, and value propositions for customers.
  • Support our sales and field teams through direct sales support in one/ one customer situations and in many to one opportunities for speaking.
  • Work directly with corporate marketing leadership to develop a content and media/PR strategy to generate interest in Acquia’s product portfolio. Deliver compelling thought leadership and assets to key stakeholders including sales collateral, white papers, website, e-mail, social, newsletters, blog posts, speaking opportunities, webinars, etc.
  • 25% domestic and international travel required.

Required background:

  • 8-10+ years of experience as a senior leader in public relations in a B2B software environment.
  • Bachelor's degree required, MBA a plus.
  • Vertical marketing expertise a plus.
  • Successful track record managing people.
  • Consulting or account management experience required. Must bring knowledge and appreciation of a customer journey experience
  • A deep understanding of enterprise software marketing and 5+ years experience with products in a SaaS and/or PaaS environment.
  • The ideal candidate will have a mix of business and technical skills and be able to speak comfortably to any audience.
  • An outstanding communicator, presenter and proven public speaker to prospects/customers and internal executives at conferences, trade shows, webinars, and company meetings.
  • A passion for the digital experience platform and CMS market with a track record of developing differentiated messaging and positioning for web software products, comprehensive market research, and collateral.
  • A creative innovator with an entrepreneurial spirit. Ideally you’ve worked with disruptive technologies.

Skills/Attributes:

  • Leadership: You’re able to lead cross-functional teams, realize new opportunities, and succeed against aggressive goals.
  • Influence: Define and present innovative ideas to the executive team and get buy-in to support your big ideas.
  • Results-Oriented: Able to drive to exceed goals, execute consistently, and deliver outstanding results.
  • World-class communicator and thought leader: You’re passionate about evangelizing and sharing product knowledge, engaging with any audience, and discussing core value propositions to both business and technical audiences as needed. You are second to none in writing, presentation and evangelism skills.
  • Subject Matter Expert: You are a product, market, and competitive expert - the go to resource for executives and key internal teams including sales, marketing and products for your deep understanding of the product portfolio and advice.
  • Data-Driven: You love metrics and numbers, dig deep to obtain and analyze data, and use it to inform your planning and confirm your decisions.

 

Apply for this Job

* Required

File   X
File   X


U.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Acquia are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.


Form CC-305

OMB Control Number 1250-0005

Expires 1/31/2020

Voluntary Self-Identification of Disability

Why are you being asked to complete this form?

Because we do business with the government, we must reach out to, hire, and provide equal opportunity to qualified people with disabilities1. To help us measure how well we are doing, we are asking you to tell us if you have a disability or if you ever had a disability. Completing this form is voluntary, but we hope that you will choose to fill it out. If you are applying for a job, any answer you give will be kept private and will not be used against you in any way.

If you already work for us, your answer will not be used against you in any way. Because a person may become disabled at any time, we are required to ask all of our employees to update their information every five years. You may voluntarily self-identify as having a disability on this form without fear of any punishment because you did not identify as having a disability earlier.

How do I know if I have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Disabilities include, but are not limited to:

  • Blindness
  • Deafness
  • Cancer
  • Diabetes
  • Epilepsy
  • Autism
  • Cerebral palsy
  • HIV/AIDS
  • Schizophrenia
  • Muscular dystrophy
  • Bipolar disorder
  • Major depression
  • Multiple sclerosis (MS)
  • Missing limbs or partially missing limbs
  • Post-traumatic stress disorder (PTSD)
  • Obsessive compulsive disorder
  • Impairments requiring the use of a wheelchair
  • Intellectual disability (previously called mental retardation)
Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.

1Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.