What We're Looking For:

We are seeking a Creative Traffic Manager for our in-house creative team. The Creative Traffic Manager is responsible for the efficient management of the creative workflow within the team, collaborating with all relevant marketing stakeholders to facilitate seamless execution and creative excellence. The creative team’s typical assets include display ads, email campaigns, web pages, and multimedia productions. 

This position will manage a team of traffic coordinators and focus on creative brief review, project prioritization, schedule creation/maintenance, workload balance, and change management.

Responsibilities Include But Are Not Limited To:

Hire, train, and manage a team of traffic coordinators

  • Create a staffing plan for the traffic team that aligns with creative team capacity
  • Hire and onboard traffic coordinators
  • Ensure that processes and policies are being followed by traffic team
  • Provide direction, constructive feedback, and development plans to nurture strengths and grow team skill sets 

Facilitate seamless flow of work and communication between creative and its internal stakeholders

  • Vet project requests/creative briefs for completion, clarity, and quality before assigning to creative
  • Develop detailed schedules with milestones to keep projects on schedule; reschedule due dates when necessary
  • Communicate with all teams regarding project status 
  • Help ensure creative reviews and revisions from clients are handled efficiently and accurately
  • Coordinate process and workflow for cross-program, cross-team initiatives and track project progress
  • Schedule and lead weekly status meetings to ensure new program launches and/or large cross-program projects are on schedule

Assist creative pods with workload management and project prioritization

  • Conduct regular traffic meetings to:
    • Provide and receive updates on active project statuses
    • Help creatives prioritize queue of weekly work; make sure that work is pacing to meet deadlines
    • Share challenges and impediments to project progress
  • Communicate about upcoming work
  • Oversee individual team schedules/workloads for availability of new work
  • Work with creatives to triage workload imbalances and reassign work when needed

Provide solutions for efficiency and improvement on an ongoing basis

  • Work with creative team and internal stakeholders to continually optimize processes and systems 
  • Become a Jira expert and provide Jira training/support for creative team
  • Conduct periodic trainings for internal stakeholders on creative processes, creative brief writing, and Jira 
  • Maintain and evolve workflows and internal team processes to create efficiencies and reduce pain points

Report and analyze on team productivity/time 

  • Create a monthly automated productivity report by program, channel, and function

Things That Should Be In Your Background:

  • 5-7 years of experience in a creative traffic management role for a medium-to-large marketing creative team
  • At least 3 years of management experience
  • Experience implementing operational change and leading through times of change
  • Highly organized and process-focused with a desire for continuous improvement
  • Bachelor's degree required
  • Experience with multi-channel marketing (digital ads, web, email, video, digital, social) is preferred
  • Data-minded individual
  • Expert communication skills, verbal and written
  • Strong customer relationship skills, verbal and written
  • Ability to work independently with little supervision
  • Ability to interact with all personality types and with all levels of staff
  • Ability to handle multiple tasks in a fast-paced environment
  • Experience in project management software (Jira a plus)
  • Experience working with remote teams
  • Ability to identify challenges affecting the team and confidence to implement solutions 
  • Professional approach and mindset

About 2U Inc. (NASDAQ: TWOU)

Eliminating the back row in higher education is not just a metaphor–it’s our mission. For more than a decade, 2U, Inc., a global leader in education technology, has been a trusted partner and brand steward of great universities. We build, deliver, and support more than 250 digital and in-person educational offerings, including graduate degrees, professional certificates, Trilogy-powered boot camps, and GetSmarter short courses. Together with our partners, 2U has positively transformed the lives of more than 150,000 students and lifelong learners. To learn more, visit 2U.com. #NoBackRow

2U Diversity and Inclusion Statement

At 2U, we are committed to creating and sustaining a culture that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities of our employees. We strive to offer a workplace where every employee feels empowered by the ways in which we are different, as well as the ways in which we are the same. 

Why It’s Great to Work at 2U

2U offers a high-energy work environment that’s both challenging and fun. We work hard, but our offices are casual and social places. We wear jeans to work and fuel brainstorming sessions with snacks and seltzer. 


2U offers a comprehensive benefits package:

  • Medical, dental, and vision coverage
  • Life insurance, disability and 401(k)
  • Unlimited snacks and drinks
  • Tuition reimbursement program
  • Generous paid leave policies including unlimited PTO for your vacation, personal, or sick days
  • Additional time off benefits include:
    • time off to volunteer for non-profit organizations
    • parental leave after 9 months of employment
    • holidays that include a winter break from Christmas through New Year and more!

Note: The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.

2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans’ status, or any other classifications protected by applicable federal, state or local laws. 2U’s equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits, pay and dismissal.

[LA-based positions]

2U will consider qualified job applicants with criminal histories in a manner consistent with applicable law, including Los Angeles' Fair Chance Ordinance.

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