ZenPayroll is looking for a creative, entrepreneurial marketer to head small business growth and shape the future of our direct channel. As an integral part of our growth team, you will drive end-to-end marketing strategy and execution of our small business channel.

This means you’ll work with a cross-functional team across marketing, sales, product development, engineering, and support. You’ll shape the voice of the product and help expand our loyal customer base.

Here’s what you would be doing day-to-day:

  • Focus on growing our small business direct channel

  • Collaborate with the growth team on product, PR, inbound, and outbound programs, becoming a key voice in campaign prioritization and execution

  • Develop and execute launch plans for new product updates

  • Continually think outside the box and experiment with creative growth initiatives

  • Relentlessly measure and analyze success metrics, owning the small business funnel throughout the customer lifecycle

  • Define the right tools, infrastructure, team, and process to ensure our small business marketing efforts scale as the company grows

  • Understand ZenPayroll customers and the competitive market landscape

  • Put on your product marketing hat and work on core content and messaging for ZenPayroll.com, and collaborate to create an editorial calendar for the topics we cover on our blog and in social media

If you’re already feeling excited to get started, you’re probably our ideal candidate because you:

  • Have experience marketing SaaS to small businesses or consumers

  • Thrive in a fast-paced startup environment - being able to balance changing priorities while keeping projects moving forward

  • Are ambitious, driven, and hungry to have an impact on day one

  • Are agile and experimental, bringing new ideas to the team and moving at a fast pace to hit aggressive goals

  • Have experience building out a team to help with your efforts as we grow

 

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